"The volume and quality of Criteo’s shopper data, but also the availability and quality of the support provided by the teams, enabled us to build a tailor-made system that corresponds precisely to our needs. And it was a great success: the results actually exceeded our expectations!"
"We’re a customer-service driven brand, so we steer away from marketing approaches that are disruptive to our shoppers. We sought to devise the most intelligent way to target customers, reaching the right person with the right content at the right time."
"Thanks to Criteo’s In-App targeting technology, we are able to retain new app users and encourage existing ones to visit our app more frequently, helping us to more than double our app conversion rate."
"Criteo has a great strength in online retargeting and has expanded to offline contact points through TVAex, so we plan to take full advantage with future branding campaigns."
"Our existing (and likely potential) business partners and users expect information on (and from) the job market that’s useful, relevant, timely, practical and as complete as possible. By focusing on that, JobNinja can enhance its position in the market and fulfill its objectives,"
"We make Good Finds happen so we can ensure that everything finds new purpose. And it’s our mission to make buying and selling second hand simpler, safer and more enjoyable for everyone."
"Our motivation to try out Criteo`s contextual solution was to reach new audiences, drive more relevant traffic with lookalike customers and show relevant products/recommendations based on contextual signals."
"This is a good combination of all our learnings from brand and performance campaigns,"
"We try to cover the whole funnel because we know how important the creation of new relevant traffic is in the long-term, but we always keep a close eye on our strict performance KPIs. Criteo makes covering all areas of the funnel easy with its wide product variety. We saw early on that this campaign could not only provide relevant traffic but also generate conversions."
"This is new for us,"
Jeremie Alhadeff, Performance Marketing Specialist at
"Our customers, they prefer to interact with salespeople before they make a purchasing decision,"
"We are always open to test new products aligned with our strategy. With contextual targeting, we had a chance to reach new users based on the user’s content preference and by doing so, we are able to increase our audience base."
"From our experience, we have seen that consumers nowadays, are putting more thought into the buying process and they definitely don’t like being sold to,"
"Our email team had a lot of success getting more targeted with Bluecore, so we started to ask how we could expand that approach when marketing to consumers beyond the email channel. Our goal was to stop going after a huge swath of people and instead get more specific in the terms we bid on and the customers we retarget to allocate spending to our best customers and those who are most likely to buy,"