"Stella was looking for a way to use dynamic retargeting for our lead generation efforts."
"The Criteo team understands our needs as a business and an advertiser. It’s great to partner with a team that knows when to step forward and help us optimize our advertising, but also gives us the flexibility and freedom to manage our own campaigns."
"For most businesses, Performance Display should be a no-brainer to help improve the overall conversion of users who are in the consideration stage for purchasing your product."
"Criteo has a great strength in online retargeting and has expanded to offline contact points through TVAex, so we plan to take full advantage with future branding campaigns."
"Our existing (and likely potential) business partners and users expect information on (and from) the job market that’s useful, relevant, timely, practical and as complete as possible. By focusing on that, JobNinja can enhance its position in the market and fulfill its objectives,"
"We make Good Finds happen so we can ensure that everything finds new purpose. And it’s our mission to make buying and selling second hand simpler, safer and more enjoyable for everyone."
"Our motivation to try out Criteo`s contextual solution was to reach new audiences, drive more relevant traffic with lookalike customers and show relevant products/recommendations based on contextual signals."
"This is a good combination of all our learnings from brand and performance campaigns,"
"We try to cover the whole funnel because we know how important the creation of new relevant traffic is in the long-term, but we always keep a close eye on our strict performance KPIs. Criteo makes covering all areas of the funnel easy with its wide product variety. We saw early on that this campaign could not only provide relevant traffic but also generate conversions."
"This is new for us,"
Jeremie Alhadeff, Performance Marketing Specialist at
"Our customers, they prefer to interact with salespeople before they make a purchasing decision,"
"We are always open to test new products aligned with our strategy. With contextual targeting, we had a chance to reach new users based on the user’s content preference and by doing so, we are able to increase our audience base."
"From our experience, we have seen that consumers nowadays, are putting more thought into the buying process and they definitely don’t like being sold to,"
"Our email team had a lot of success getting more targeted with Bluecore, so we started to ask how we could expand that approach when marketing to consumers beyond the email channel. Our goal was to stop going after a huge swath of people and instead get more specific in the terms we bid on and the customers we retarget to allocate spending to our best customers and those who are most likely to buy,"