“Through our work with comScore and Keller Fay on Project Footprint we are now better able to demonstrate how advertising in The Times can significantly impact consumer behaviour both online and offline. This research has generated significant interest in the marketplace whilst also opening the door to numerous commercial opportunities, …

"Comscore provided us the peace of mind needed to confidently execute our media strategy for the Edwards campaign. The ability to create our campaign specific targets and identify efficient programs to reach our key voters along with the reassurance that we were hitting in-targetwas invaluable."