"As marketers and agencies continue to invest in programmatic, there is a broader need for accountability, transparency and outcome-based measurement. As an industry leader, Comscore’s unique, scalable data helps our partners activate their audiences with greater confidence and assurance to ultimately achieve stronger impact and results."

"Comscore’s partnership provided us with the opportunity to measure the value of JBL’s branded integrations in the Quantum Cup Livestream. Comscore’s Branded Content™ solution enabled JBL with the necessary data and insights to confidently evaluate and inform our marketing decisions in gaming."