“comScore Activation enables us to have a more strategic conversation with our advertisers about their needs, giving us the granularity and flexibility we need to take control over our ad packages and maximize scale for inventory monetization."
“When we first started talking to our agencies and publishers about viewability, it was a difficult conversation to have. But as the industry has evolved, our partners have come to understand the importance of measuring viewability - and they want to solve this problem as much as we do.”

Sisense is an API-first analytics platform that modernizes businesses by seamlessly integrating in-context analytics within applications, leading to action-oriented insights that enhance decision intelligence.
Tableau Software, a global leader in rapid-fire, easy-to-use business analytics software, announced that its global OEM Partner program added seven new valued partners, including: Premier, Inc., Redzone, Vocera Communications, CI&T, LeanKit, N2N and PostUp. By partnering with Tableau, these independent software vendors (ISVs) and Software-as-a-Service (SaaS) providers gain the ability to integrate, co-brand and embed Tableau’s powerful and easy to use data visualization software into their own products.
Infor Birst® is a native cloud business intelligence (BI) and business analytics platform that helps organizations understand and optimize complex processes in less time than traditional BI solutions. Built with patented automation and machine learning technologies, Birst’s “networked BI” approach connects teams and applications across the enterprise via a trusted network of analytics and insights to inform smarter decisions. This unique approach helps leading companies improve profitability, reduce costs, increase revenues, and transform the way they do business—often in 90 days or less.











