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"Having the ability to use a single dataset to plan and measure our media, and being able to understand the impact that leveraging M1 audiences has on our ability to drive additional value for Kroger at a local market level was a huge unlock for us as we break new …
“Through our work with comScore and Keller Fay on Project Footprint we are now better able to demonstrate how advertising in The Times can significantly impact consumer behaviour both online and offline. This research has generated significant interest in the marketplace whilst also opening the door to numerous commercial opportunities, …
Tableau Software, a global leader in rapid-fire, easy-to-use business analytics software, announced that its global OEM Partner program added seven new valued partners, including: Premier, Inc., Redzone, Vocera Communications, CI&T, …
Infor Birst® is a native cloud business intelligence (BI) and business analytics platform that helps organizations understand and optimize complex processes in less time than traditional BI solutions. Built with …
VideoAmp is a software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold. The VideoAmp platform provides measurement and optimization …
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