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“As an analyst, when I give my opinion based on web analytics metrics, that is just my opinion. But if I can show the actual Clicktale replays, it becomes fact that nobody can argue with.”
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“Clicktale indeed showed us some issues that we were not able to discover with traditional analytics tools.”
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“Our marketing activity was already sophisticated but Clicktale has taken this to the next level by matching our precision timing, so that we can utilize digital interaction data. Clicktale makes it possible for us to measure digital gestures to reveal the customer intent behind every lead, so that we can …
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“By analyzing our website visits with Clicktale, we were able to gain a better perspective on the customer experience and the way in which the website was being used. These insights proved invaluable to enhancing the customer journey and reducing bounce rates.”
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“We had some tools in place, prior to bringing in Clicktale. But to a large degree we were driving blind, missing a big piece of the puzzle.”
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"The Christmas page recommendations solidified Walmart’s use of the finder tools and helped fix all issues that customers were experiencing with them."
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“We decided to go with Clicktale because as a group, we are working toward becoming more customer-centric. We wanted to get a better view of our online customers: What they do on the website, how individuals behave, how different segments behave, if there are areas that need improvement.”
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“For an insurance company, a sale is not always a success. It is not about money in your pocket, but about risk. That’s why Clicktale Psychological Analytics was important to us. Clicktale helped us understand the difference in behavior between Profitable and Non-profitable customer segments.”
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"We immediately got an understanding of customer behavior that simply would not have been possible before ClickTale."
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"Here’s a person who told us what’s wrong.’ I can then go back and say, ‘How many people had the same experience? How many other people struggled at this page or this step in the funnel?’ and use that to prioritize what gets fixed and what gets built.”
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"We use Clicktale to define and prioritize areas of customer experience improvements as well as opportunities to increase revenues…It’s about finding the right session replays to show to the right business owners to drive action, and take opinions and hunches out of the equation."
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"It’s quite easy nowadays to collect a lot of data – it’s very hard to make it meaningful."
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"By visualizing the online behavior of visitors who had experienced the different versions within the multivariate test, we were able to understand not only what was happening on the site, but most importantly, why."
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“Our number one focus as a company is to create an extraordinary customer experience, the best ticket-buying experience in Europe. Clicktale has been an essential partner in our success and in maintaining a truly superior customer experience.”
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“Clicktale helped us better engage our clients via the digital channel by enabling us to create a smoother online experience, thanks to a more granular understanding of customer intent and points of struggle."