40 ClickTale Testimonials

"Clicktale helped us realize that we can optimize our website greatly by making a few simple changes. Our team looks at data every day, but it wasn’t until we had Clicktale that we could actually go in and see what was going on. We can see the experience from the customer’s perspective, and understand what they are expecting. This enables us to see how we can make the site as easy as possible for our customers. We can react more quickly and push the right enhancements up in priority, leading to immediate benefit for customer success and revenue."

"By visualizing the online behavior of visitors who had experienced the different versions within the multivariate test, we were able to understand not only what was happening on the site, but most importantly, why."

“Our number one focus as a company is to create an extraordinary customer experience, the best ticket-buying experience in Europe. Clicktale has been an essential partner in our success and in maintaining a truly superior customer experience.”

"We are an Experience Business within the Financial Services Sector."

"ClickTale gives us a great way to visualize what we should be testing and then analyze the results of the tests we run."

"Clicktale helps us validate test results, build trust in the numbers, and improve our digital service."

"Clicktale’s integrated workflow and actionable insights helped us better engage clients on our mission-critical web and mobile channel by creating a more convenient and friction-free user experience."

“We decided to go with Clicktale because as a group, we are working toward becoming more customer-centric. We wanted to get a better view of our online customers: What they do on the website, how individuals behave, how different segments behave, if there are areas that need improvement.”

“For an insurance company, a sale is not always a success. It is not about money in your pocket, but about risk. That’s why Clicktale Psychological Analytics was important to us. Clicktale helped us understand the difference in behavior between Profitable and Non-profitable customer segments.”

"Thanks to Clicktale I can watch my web users, and change the content and the graphics based on their moves."

"We looked at several solutions to help us with this problem, and eventually turned to ClickTale’s In-Page Analytics solution as it offered the clearest picture of customer interactions inside the website."

"We had not realized that the position of the banner would cause confusion among potential buyers. ClickTale’s in-page analysis steered us towards running the A/B test, and we are very happy with the outcome. After a short period of testing, we modified the page and the metrics could not be better."

“Often the general consensus is that if people are checking out, then the checkout isn’t broken. But, through Clicktale we realised that there were a lot of people who were confused by the way that we were showing our offer pricing. For example, our VIP programme provides two deals, the first one is a deep discount on one item and the second is a “two for one” deal on other items. We realised that new members were clicking back and forth between the two options, causing delays and confusion for customers... Further testing across different devices revealed a significant increase of 6.8% on mobile and a 13.2% lift on desktop.”

“At TechStyle, building personal relationships with our customers is our lifeblood and we can only do this by garnering as much insight as possible from the data we collect. There were a number of challenges that we needed to combat, some of which only became evident after consulting the analysis of the data provided by Clicktale. Aside from having a lack of valuable insight into the data we’d collected, we knew that people were dropping off before completing the registration quiz and we wanted to make the checkout experience seamless and easy for our customers.”

“Clicktale indeed showed us some issues that we were not able to discover with traditional analytics tools.”