"By visualizing the online behavior of visitors who had experienced the different versions within the multivariate test, we were able to understand not only what was happening on the site, but most importantly, why."

“To build and maintain a Digital Marketing Platform, which involves selecting appropriate solutions as well as providing a visual analysis on data for improving the website we are working on.”

"We use Clicktale to define and prioritize areas of customer experience improvements as well as opportunities to increase revenues…It’s about finding the right session replays to show to the right business owners to drive action, and take opinions and hunches out of the equation."

"Here’s a person who told us what’s wrong.’ I can then go back and say, ‘How many people had the same experience? How many other people struggled at this page or this step in the funnel?’ and use that to prioritize what gets fixed and what gets built.”

"Do something that so exceeds normal expectations that I may not even notice until I’m shopping somewhere else."

"It’s quite easy nowadays to collect a lot of data – it’s very hard to make it meaningful."

“Clicktale provides the evidence for the data. It allows people to visualize the problems that customers are having and that means that we can get to decisions more quickly, because people can see it with their own eyes.”

“We’ve gotten great support from the Clicktale Customer Experience team and web psychologist to really help us understand customer behaviors and motivation. It’s more than just a technical solution. This is a true partnership that gets great results.”

“Clicktale gives us a holistic view of the customer across devices, on desktop, mobile and tablets, in a way that we’ve never had before. Its allows us to see pain points our customers go through and gives us an empathetic view of their experiences.”

"The unique value ClickTale adds is the ability to show why. ClickTale explains the reasons behind the Adobe Analytics statistics."

“We decided to go with Clicktale because as a group, we are working toward becoming more customer-centric. We wanted to get a better view of our online customers: What they do on the website, how individuals behave, how different segments behave, if there are areas that need improvement.”

“For an insurance company, a sale is not always a success. It is not about money in your pocket, but about risk. That’s why Clicktale Psychological Analytics was important to us. Clicktale helped us understand the difference in behavior between Profitable and Non-profitable customer segments.”

"Results for us were amazing. We increased page conversion by 4% and with our volume that was a huge, huge increase for some pretty tiny changes. We also tripled our donations to Round Up for Charity. That was a huge win."

“Clicktale helped us better engage our clients via the digital channel by enabling us to create a smoother online experience, thanks to a more granular understanding of customer intent and points of struggle."

“As an analyst, when I give my opinion based on web analytics metrics, that is just my opinion. But if I can show the actual Clicktale replays, it becomes fact that nobody can argue with.”