40 ClickTale Testimonials

“The customer behavior revealed with Clicktale...results in a more effective self-service experience that reflects our customer-centric approach. The better we serve our clients, the better we succeed as a provider.”

"Clicktale helped us realize that we can optimize our website greatly by making a few simple changes. Our team looks at data every day, but it wasn’t until we had Clicktale that we could actually go in and see what was going on. We can see the experience from the customer’s perspective, and understand what they are expecting. This enables us to see how we can make the site as easy as possible for our customers. We can react more quickly and push the right enhancements up in priority, leading to immediate benefit for customer success and revenue."

“By analyzing our website visits with Clicktale, we were able to gain a better perspective on the customer experience and the way in which the website was being used. These insights proved invaluable to enhancing the customer journey and reducing bounce rates.”

“We decided to go with Clicktale because as a group, we are working toward becoming more customer-centric. We wanted to get a better view of our online customers: What they do on the website, how individuals behave, how different segments behave, if there are areas that need improvement.”

“For an insurance company, a sale is not always a success. It is not about money in your pocket, but about risk. That’s why Clicktale Psychological Analytics was important to us. Clicktale helped us understand the difference in behavior between Profitable and Non-profitable customer segments.”

"We immediately got an understanding of customer behavior that simply would not have been possible before ClickTale."

“Often the general consensus is that if people are checking out, then the checkout isn’t broken. But, through Clicktale we realised that there were a lot of people who were confused by the way that we were showing our offer pricing. For example, our VIP programme provides two deals, the first one is a deep discount on one item and the second is a “two for one” deal on other items. We realised that new members were clicking back and forth between the two options, causing delays and confusion for customers... Further testing across different devices revealed a significant increase of 6.8% on mobile and a 13.2% lift on desktop.”

“At TechStyle, building personal relationships with our customers is our lifeblood and we can only do this by garnering as much insight as possible from the data we collect. There were a number of challenges that we needed to combat, some of which only became evident after consulting the analysis of the data provided by Clicktale. Aside from having a lack of valuable insight into the data we’d collected, we knew that people were dropping off before completing the registration quiz and we wanted to make the checkout experience seamless and easy for our customers.”

"Bringing it all together is really where a product like Clicktale becomes so valuable.”

“Our marketing activity was already sophisticated but Clicktale has taken this to the next level by matching our precision timing, so that we can utilize digital interaction data. Clicktale makes it possible for us to measure digital gestures to reveal the customer intent behind every lead, so that we can prioritize, plan and make decisions in real time.”

“Our number one focus as a company is to create an extraordinary customer experience, the best ticket-buying experience in Europe. Clicktale has been an essential partner in our success and in maintaining a truly superior customer experience.”

"It’s quite easy nowadays to collect a lot of data – it’s very hard to make it meaningful."

“Clicktale indeed showed us some issues that we were not able to discover with traditional analytics tools.”

"We use Clicktale to define and prioritize areas of customer experience improvements as well as opportunities to increase revenues…It’s about finding the right session replays to show to the right business owners to drive action, and take opinions and hunches out of the equation."

"Thanks to Clicktale I can watch my web users, and change the content and the graphics based on their moves."