“For an insurance company, a sale is not always a success. It is not about money in your pocket, but about risk. That’s why Clicktale Psychological Analytics was important to us. Clicktale helped us understand the difference in behavior between Profitable and Non-profitable customer segments.”

"We immediately got an understanding of customer behavior that simply would not have been possible before ClickTale."

"Do something that so exceeds normal expectations that I may not even notice until I’m shopping somewhere else."

“Often the general consensus is that if people are checking out, then the checkout isn’t broken. But, through Clicktale we realised that there were a lot of people who were confused by the way that we were showing our offer pricing. For example, our VIP programme provides two deals, the …

“At TechStyle, building personal relationships with our customers is our lifeblood and we can only do this by garnering as much insight as possible from the data we collect. There were a number of challenges that we needed to combat, some of which only became evident after consulting the analysis …

“The insights from Clicktale are extremely beneficial to us. They enable us to identify and remedy issues very quickly instead of being plagued for an extended time. Clicktale makes it very easy for us to throw bullseyes all day long.”

"Here’s a person who told us what’s wrong.’ I can then go back and say, ‘How many people had the same experience? How many other people struggled at this page or this step in the funnel?’ and use that to prioritize what gets fixed and what gets built.”

"By visualizing the online behavior of visitors who had experienced the different versions within the multivariate test, we were able to understand not only what was happening on the site, but most importantly, why."

“Clicktale helped us better engage our clients via the digital channel by enabling us to create a smoother online experience, thanks to a more granular understanding of customer intent and points of struggle."

“As an analyst, when I give my opinion based on web analytics metrics, that is just my opinion. But if I can show the actual Clicktale replays, it becomes fact that nobody can argue with.”

“The customer behavior revealed with Clicktale...results in a more effective self-service experience that reflects our customer-centric approach. The better we serve our clients, the better we succeed as a provider.”

"We use Clicktale to define and prioritize areas of customer experience improvements as well as opportunities to increase revenues…It’s about finding the right session replays to show to the right business owners to drive action, and take opinions and hunches out of the equation."

“Clicktale provides the evidence for the data. It allows people to visualize the problems that customers are having and that means that we can get to decisions more quickly, because people can see it with their own eyes.”

“We’ve gotten great support from the Clicktale Customer Experience team and web psychologist to really help us understand customer behaviors and motivation. It’s more than just a technical solution. This is a true partnership that gets great results.”

“Clicktale gives us a holistic view of the customer across devices, on desktop, mobile and tablets, in a way that we’ve never had before. Its allows us to see pain points our customers go through and gives us an empathetic view of their experiences.”