Clicktale taps into the wisdom and behavior of millions of visitors so that businesses can deliver the best digital experiences to drive amazing business results. By synthesizing complex behavioral patterns based on millisecond-level actions such as hovers and scrolls, they enable businesses to interpret their customers’ digital body language and understand intent. The pioneer in Experience Analytics, Clicktale marries cognitive computing, machine learning and psychological research to automatically surface issues and answer questions that keep executives up at night.
"Here’s a person who told us what’s wrong.’ I can then go back and say, ‘How many people had the same experience? How many other people struggled at this page or this step in the funnel?’ and use that to prioritize what gets fixed and what gets built.”
"We had not realized that the position of the banner would cause confusion among potential buyers. ClickTale’s in-page analysis steered us towards running the A/B test, and we are very happy with the outcome. After a short period of testing, we modified the page and the metrics could not be better."
"The Christmas page recommendations solidified Walmart’s use of the finder tools and helped fix all issues that customers were experiencing with them."
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