“It was a great success! We definitely had a lot of customers comment on the boards. We even sold out of the Wolverine boot that was advertised! We plan on expanding next year.”
“The execution of the DMA-wide Outdoor program has piqued the interest in the medium among Milwaukee Taco Bell franchisees to use Outdoor for their own local store marketing efforts. The program has now been rolled out to other DMAs.”
“Edina Realty is known as a leader in technology. The fact that these boards are digital and new to market made this a perfect fit for our advertising needs and reinforced our commitment to using the latest technology to reach consumers. The greatest benefit to using digital boards versus static is the ability to change our message within 24 hours. We can be responsive to the market as well as advertise special promotions in a way that wasn’t possible with outdoor advertising in the past.”
“Public response to the ads was excellent. We surveyed all of our new incoming students. More than 20% said they saw the boards.”
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