"Yesterday, we landed massive media coverage worldwide, and including pretty much every major western media outlet, from the New York Times to the Wall Street Journal, from CNN to FOX, from NPR to BBC, we ran the table. Cision/Vocus played a critical role in that smashing success."
"Cision has greatly simplified our media processes. The platform allows us to quickly gauge volume of coverage and its impact, locate reporters, expedite reports to senior executives, delineate prominent themes and much more. Best of all, it integrates a variety of media items into one central tool, which allows us …
“There is a lot to Cision that we’re not currently using. We’re looking forward to exploring Cision's full potential to further our communications strategy.”
“Some customers will require all of our services, while others will need just PR or just social media. No matter what request we receive, we need to be fast and well-equipped. This means having a good communications and PR platform that maximizes efficiency. We needed a system that could help …
“Earned media gets us into the communities where people actually live. That kind of coverage connects people more deeply to our mission and provides real value -- arguably more than the traditional full-page ad.”
"We work to make sure farmers' voices are being heard. This involves sharing their stories through PR, advertising, consumer outreach programs, and social media campaigns."
“It’s a major corporation, and the number of things happening on a day to day basis from Walmart never stops. A lot of travelers who may come here are not necessary tourists, they’re here on business. If they have the right information, though, they will also partake in what the …
“Charlie and StarKist are known for their nostalgia and fun, engaging essence, so the campaign was a way to bring that to life. Even though the election was serious and intense, we felt it was important to tap into a real-time event while also bringing our audience some levity."
"Cision has greatly simplified our media processes. The platform allows us to quickly gauge volume of coverage and its impact, locate reporters, expedite reports to senior executives, delineate prominent themes and much more. Best of all, it integrates a variety of media items into one central tool, which allows us …
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