"Data teams get stretched thin. It’s so important that the operational people can just own the operations pieces."

"Census solves two problems for us. It removes the bottleneck to get integrations out of the warehouse. It also centralizes where we look for data going out so it’s given us a lot more confidence."

“Census can tell me exactly what might be wrong. It could be a Salesforce trigger or not having permission to a certain field. With all that information and all those records, specific details are captured in Census, which means it's easier to go and troubleshoot that data. Even people who …

“It was extremely minimal, Back in the day we used a tool that literally did one job load the account ID, and then everything was triggered based on that. But because of that, everything happened in a very suboptimal way.”

“I remember it was Halloween when I first noticed, We were using a manual process to correlate information when I realized the trial numbers I saw in one place didn’t match with what I saw in the other. We later found out that half the people who were signing up …

"We evaluated what it would take to build these capabilities, and it was a six-month process to create an MVP with just a handful of platforms. It just didn't make sense. With Census Embedded, I can keep my development overhead low and focus on what makes NextAfter unique. Moving faster …

“Our sales people don’t want to look at 10 different tools to understand what our users are doing. The system we’ve built with Census brings the data right to their fingertips so they can focus and spend more time with customers.”

"Without Census, our sales reps would be flying blind or need a dedicated sales analyst to support them."

"We've been able to train folks who traditionally would write out a request form, send it to the BI team, and wait a few days to get their data. Now we've got analysts outside of the BI team, folks who aren't comfortable writing code or merging changes into our BI …

"This is revolutionary. When we first implemented the data warehouse, we tried to be digital leaders in sport but could never get to a personalized experience. We had the warehouse but couldn’t activate it, because I didn’t want to build a monolithic system and the API. This makes me so …

"We want to be a source of truth for pricing and billing data. But in order to be a source of truth, we need to distribute that data to relevant services. Exporting to Salesforce is a non-negotiable for our customers, and Census Embedded helps us do that seamlessly."

"We had hand built this system using Zapier, but it was time-intensive and expensive. From the minute that we started talking to Census, I realized it was exactly what we needed. With Census, I could stop doing all this extra legwork and just get the results that I wanted."

“Since so many people at Atrium know how to do Salesforce reporting, I knew you could do all sorts of fun stuff with Census. People could literally start building castles in the sky. And that's what we did.”

"Census handles the PebblePost integration using SFTP — sending customer addresses in the format that they want and the segment they’re part of as a tag."

"A data analyst looks at data, looks at dashboards, finds insights, and is then able to activate it using Census all in one step. It’s really, really powerful and I think we're going to get a lot of use out of it."