"As Marketing is coming up with campaigns and ideating on them, we don't have to deal with complex code, and we'll have more real-time insights into exactly when the data is syncing."

"One of our biggest concerns when finding a reverse ETL tool was ease-of-use. Census has been extremely easy to use and easy to implement."

"Without Census, our sales reps would be flying blind or need a dedicated sales analyst to support them."

“Census is a big part of how we drive net new business and greatly reduce costs using data. Often you’ll have a multifaceted campaign that needs to target the same users across many different touchpoints. What we’ve been able to do in Census is finally have a system where we …

"I can spend more time optimizing the system itself, instead of writing queries, troubleshooting code, and communicating between different teams."

"Because we’re using the API, it’s very easy for us to pull back all the information about our syncs – how many records failed, how many records succeeded, how many records tried to sync – and we can plug that information into our internal monitoring systems."

"With Census, we were at scale and fully operationalized by the time our trial was finished."

"We had hand built this system using Zapier, but it was time-intensive and expensive. From the minute that we started talking to Census, I realized it was exactly what we needed. With Census, I could stop doing all this extra legwork and just get the results that I wanted."

"We estimated that it would take six months to implement a CDP fully, but with Census we were up and running in one day. There was no need to modify the code base. There was no UAT. We just plugged it into the data warehouse and were ready to go."

“Since so many people at Atrium know how to do Salesforce reporting, I knew you could do all sorts of fun stuff with Census. People could literally start building castles in the sky. And that's what we did.”

"Data teams get stretched thin. It’s so important that the operational people can just own the operations pieces."

"Census makes data a lot more accessible. Reps want to have the data they need immediately to be able to act on it. Now they can actually do that."

"Census handles the PebblePost integration using SFTP — sending customer addresses in the format that they want and the segment they’re part of as a tag."

“Census can tell me exactly what might be wrong. It could be a Salesforce trigger or not having permission to a certain field. With all that information and all those records, specific details are captured in Census, which means it's easier to go and troubleshoot that data. Even people who …

“It was extremely minimal, Back in the day we used a tool that literally did one job load the account ID, and then everything was triggered based on that. But because of that, everything happened in a very suboptimal way.”