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"We had hand built this system using Zapier, but it was time-intensive and expensive. From the minute that we started talking to Census, I realized it was exactly what we needed. With Census, I could stop doing all this extra legwork and just get the results that I wanted."
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"Because we’re using the API, it’s very easy for us to pull back all the information about our syncs – how many records failed, how many records succeeded, how many records tried to sync – and we can plug that information into our internal monitoring systems."
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"Our tech stack including Snowflake and Census allows us to integrate our data from multiple different sources into one source of truth, so that we can activate all our data and unlock it in lots of different ways. Census helps us create audiences and segments and even push machine learning …
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“If we don’t have this data, we’re not going to have a Sales team.”
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"We've always had analytics data coming through to Customer.io through Segment, but there was previously no ability to transform that data. There was a clear gap for us around the way we handled ETL and our ETL layer."
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"A data analyst looks at data, looks at dashboards, finds insights, and is then able to activate it using Census all in one step. It’s really, really powerful and I think we're going to get a lot of use out of it."
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"Census solves two problems for us. It removes the bottleneck to get integrations out of the warehouse. It also centralizes where we look for data going out so it’s given us a lot more confidence."
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"With Census, we were at scale and fully operationalized by the time our trial was finished."
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“Census helped us leverage technology in the right way to make sure we orchestrate most effectively.”
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“Since so many people at Atrium know how to do Salesforce reporting, I knew you could do all sorts of fun stuff with Census. People could literally start building castles in the sky. And that's what we did.”
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"Instead of having to ask for a new BI report, which requires development, somebody in Product can just go into Mixpanel and get that information directly now that it’s being synced over with Census."
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"Rapid iteration is hard to do when you don’t have data. You don’t have the ability to try different things. You run the same playbook, not optimizing, not growing. With access to this data, my team can turn their ideas into action faster than ever."
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"Census handles the PebblePost integration using SFTP — sending customer addresses in the format that they want and the segment they’re part of as a tag."
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"We evaluated what it would take to build these capabilities, and it was a six-month process to create an MVP with just a handful of platforms. It just didn't make sense. With Census Embedded, I can keep my development overhead low and focus on what makes NextAfter unique. Moving faster …
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“Our sales people don’t want to look at 10 different tools to understand what our users are doing. The system we’ve built with Census brings the data right to their fingertips so they can focus and spend more time with customers.”