“We’re strong believers in using Intent data to be more targeted with our advertising and relevant with our messages. Using Company Surge® integration for LinkedIn, we’re already seeing improved results in engagement and click-through rates and we’re excited to expand our usage of Company Surge® across more programs.”
"We layer Company Surge® data with individual contact lead scores to come up with an overall account score for our target companies. We go after target companies with high account scores across all of our Account-Based Marketing channels and have seen the number of engaged contacts increase."