36 Treasure Data Testimonials

“Treasure Data’s security settings are very detailed and can be customized to meet our needs. Working with Treasure Data has increased data security when it comes to PII.”

"By switching between a range of content formulas and by experimenting with delivery timings, we have seen improved conversion rates.”

“Today, we place particular emphasis on capturing post-purchase driver data and feedback for use in the development of new products and services. Connected cars and data also facilitate collaborative creation with external companies. The volume and variety of data we collect help Subaru build customer loyalty and distinguish our brand for success in a highly competitive transportation market.”

“Our new customer data platform built on Treasure Data is fundamentally changing how we communicate with our customers. Blasting emails to everyone who tried samples or bought a particular product won’t lead to customer delight. Detecting a mood swing in each customer and changing the tone of push notifications does.”

"What we need to do is to understand the strength of shop staff, who can offer consultation to customers, and then take the sales interaction to the next stage. In the coming AI era, creative work will survive. Customer service is, by nature, creative work that makes the customer happy."

"Treasure Data solves the most challenging connectivity problems between data acquisition and data formatting to relational databases. It is used all over the organization including developers, analysts and business users."

“Before, planning and implementing a marketing program took a lot of time. Thanks to the [Treasure Data] Segment Builder, the lead time has been shortened dramatically.”

“The ability to build marketing profiles based on accurate customer and purchase information that only a credit card company can provide is a major value proposition.”

“The future of communication is not about the amount of reach, but about accurately reaching the target audience, penetrating the message and empathizing with the product concept. We aim to deliver the right content, at the right time, to the right target, in the right way.”

"At AB InBev, we take a global approach to direct-to-consumer marketing and need to ensure that we are not duplicating marketing efforts across our many brands. The Treasure Data CDP has enabled us to securely unify our customer data and build complete profiles."

“We are a small car company with a global brand. It’s important for us to understand why our customers choose Subaru so that we can continue to meet and exceed their expectations. Treasure Data makes that understanding possible for us.”

“We used to outsource some aspects of our marketing and data analysis. Now that we can easily access and analyze customer data in-house, we are motivated to look at problems and say, ‘Let’s try this too.’ Also, our CDP helps us understand how our actions bring our customers closer. By increasing the accuracy of our work, I feel we have come closer to understanding our customers, the original goal of introducing Treasure Data.”

“Going forward, our plan is to increase the accuracy of the system with further use of AI. And we hope to further expand our data utilization platform around the Treasure Data CDP to achieve even greater customer satisfaction.”

“We first implemented the Treasure Data enterprise Customer Data Platform (CDP) to unify customer data for operational improvement and web optimization. Since we began using Treasure Data in 2016, we’ve unified more than about 200 data points and 80 billion data records. We currently collect more than 8 million new transactions daily, across the entire customer journey."

“We currently use Apache Hivemall, the scalable machine learning library for Hive that is bundled with Treasure Data. In addition, it is now possible to run Python on Treasure Data. The ability to rely on the Treasure Data platform to handle large volumes of data has the advantage of applying variable quantities and high-speed PDCA.”