"Attribution is the cornerstone of marketing, and accuracy is the foundation of how decisions are made. AppsFlyer's holistic approach to mobile measurement and clear market leadership made the decision simple to make a long term commitment with AppsFlyer."
"AppsFlyer gives us a clear view into our mobile advertising ROI, in real-time. With AppsFlyer’s insights in hand, we have been able to double our budget and will continue to invest in mobile growth with an eye towards our ROI."
“The dedicated support provided by AppsFlyer has always been exceptional, and we will continue to work closely with the dedicated support to grow both our businesses together.”
"For every new service we add, AppsFlyer is our solution to get the data on the events and postbacks. They are our one-stop shop for all future developments within the STARZPLAY product."
“Today, 70% of our audience comes from mobile web. So we have a huge opportunity to convert this audience into app users using Smart Banners. In the first few hours of using Smart Banners we had 300 installs of the app.”
“Success for us is a Wombat user recommending us to friends or family members who might be “want-to-try-it” investors. To get there we look at user growth – especially organic – as well as engagement on the app. We knew that our organic growth was really strong from the offset, so complemented that with a refer-afriend program designed to acquire users with the right intent."
“We used Protect360 as our ‘VAR-referee’ (source of truth) that can be fairly acceptable across media partners.”
"The accurate ROAS data in real time empowered us to quickly identify risks in early stages of the campaign. This advantage significantly boosted our long-term ROAS and improved our efficiency. That’s why we rely on AppsFlyer’s ROI360 to proactively alert us to potential losses. Acting as our trusted safety net, ROI360 enables faster, more informed decisions, resulting in a noticeable increase in ROAS."
“Without AppsFlyer, we wouldn’t be able to draw the right conclusions. Given the granularity of the data, it’s important for us to dissect our campaigns and determine where to allocate our budget.”
“App campaigns for engagement has helped us drive significant ROI on engagement. We found it very effective in converting users who have recently installed our app, with the ROI significantly better than other engagement channels.”
"Our previous MMP couldn’t deliver the basics in seven months. We jokingly told AppsFlyer that you have seven weeks. Two weeks later they had us up and running, from setting up our integrated partners to providing accurate ad revenue."
"Liftoff is one of our premium partners, consistently meeting or exceeding our quality and scale performance goals. Furthermore, Liftoff’s deep integration with AppsFlyer has made our user acquisition more efficient and more scalable, with very little effort needed."
"AppsFlyer’s custom reacquisition windows and re-engagement dashboards helped us make Apple Search Ads one of our highest performing channels for both new user acquisition and returning user re-engagement."
"Considering that we are built on user trust, user referrals form the bedrock of CRED’s growth strategy. AppsFlyer’s OneLinks and real-time APIs have provided us with a seamless way to orchestrate the entire user referral and rewards program. It has also enabled us to customize and create positive user experiences and improve business outcomes."
"AppsFlyer's family of products have always been helpful in scaling growth efforts on and off the CPED products. The seamless OneLink integration helped us go to market on the referral acquisition channel much faster."