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"We achieved at least double our target hurdle and response rate for the campaign. The savings from the reduced number of mailings was over $250,000."
“We needed a best-in-class segmentation application that allowed us to develop better marketing response models. The ease-of-use coupled with the fact that we could bring data into the system from a variety of sources and formats allowed us to leverage our data preparation tools and distinguishes KnowledgeSEEKER from competitive products.”
SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps more than 75,000 sites make better decisions faster. Since 1976, SAS …
FICO is a leading analytics software company, helping businesses in 90+ countries make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company’s groundbreaking use of …
Custora provides the leading predictive marketing platform for e-commerce teams. Custora helps retailers acquire valuable customers and improve customer retention. The software analyzes data to predict how customers will behave …
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