Amazon Transcribe makes it easy for developers to add speech to text capabilities to their applications. Audio data is virtually impossible for computers to search and analyze. Therefore, recorded speech needs to be converted to text before it can be used in applications. Historically, customers had to work with transcription providers that required them to sign expensive contracts and were hard to integrate into their technology stacks to accomplish this task. Many of these providers use outdated technology that does not adapt well to different scenarios, like low-fidelity phone audio common in contact centers, which results in poor accuracy.
"Amazon Comprehend and Amazon Transcribe allow VidMob to build high-quality machine learning text analysis into our Agile Creative Suite, enabling us to help brand clients understand content performance in ways never before possible. We are able to transcribe text from video content, and quickly analyze it using Comprehend, allowing us to surface actionable insights to both our creator community and our clients, giving them a strategic edge in the market."
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