OVERALL CUSTOMER
REFERENCE RATING
4.8
"Everything changes so fast. To mandate that one technology is what you have to use across everything..."
Rick Allen
Northwestern Mutual
"We’re at a point where we have the brand strength and credibility to really invest in and build a rel..."
Charles Battle
Senior Director of Product Management
"To me, the big Alpha benefit is truly the speed at which I can get answers in a reliable and accurate..."
Ken Holladay
Senior Product Manager
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"We’d be lost without Alpha. It pushes us to think harder about what consumers really want and why..."
Julie MacKinnon
Director of Strategy
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"Our investors even talk about that fact that we were able to do this so quickly, because validating a..."
Philip Charles-Pierre
Chief Executive Officer
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"I think of Northwestern Mutual as the column – a fixture in this space. And it almost has a negative..."
Jessica Lloyd
Associate Financial Representative
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"The technology that Northwestern Mutual is building is helping complement that because it’s reducing..."
Steve Penn
Wealth Management Advisor
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"We know that a relationship with an advisor is ultimately very personal, very one-on-one. You really..."
Sandra Lin
Senior Product Director
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"We’ve heard time and time again that people find personal finance daunting, jargon-heavy. Our team ex..."
Scott Yim
Senior Technical Product Manager
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"Test things quickly, fail quickly – [they’re] wonderful attributes of an agile environment, But from..."
Marie Boucher
Senior Manager of Consumer Insight
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"Alpha helps us make decisions about whether we we move forward with that feature and give it to the e..."
Etugo Nwokah
Chief Product Officer
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"As the whole world moved toward paperless, we wanted to get our advisory force there as well. Now whe..."
Lori Makinen
Director of Product Specialist Team
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"Blending [multiple] teams and bringing the cultures together has been really empowering, and that’s b..."
Vivek Bedi
Head of Consumer Experience Products
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"Alpha has helped to drive - with measurable numbers - which concepts move onto the next phase of deve..."
Global 500 Insurance Company
Consumer/User Insights Manager
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"As we build out a cohesive digital experience, we’re not just looking at what we need internally, but..."
Charles Worman
Senior Director of Website Marketing
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"Alpha helps us quickly validate assumptions, learn about our target market, and prioritize initiative..."
Sunil Parekh
Vice President of Product
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Testimonials & Customer References of individual Alpha customers - their endorsements, recommendations, and customer success results of using the software or service. Read these Testimonials & Customer References to decide if Alpha is the right business software or service for your company.

We monitor all 23 testimonials to prevent fraudulent testimonials and keep all our testimonials quality high. We only post testimonials verified by the vendor. Verified testimonials require that customer is an actual user of the product.