Split

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Read 41 Split reviews and testimonials from customers, explore 58 case studies and customer success stories, and watch 11 customer videos to see why companies chose Split as their A/B Testing Software

Split builds on feature flags to create the platform for controlled release, so any team can target customers and roll out or revert new features without deploying or touching code. Get started quickly with SDKs in the language of your product (Java, JS, Node, Python, PHP, Ruby, Rails and .Net), then create on/off, percentage, and multivariate rollout plans in seconds. Integrations with the services you use to monitor, alert and track issues help to pinpoint trouble when things go wrong, and hotfixes are entirely avoided by killing problem features with a single click, reducing time-to-resolution and advancing development—and innovation.

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  • 41 Testimonials View
  • 58 Case Studies View
  • 11 Customer Videos View
Customer Rating Review Score based on 2950 reference ratings
4.7/5.0 (2950)
  • Summer 2026 Top Performer A/B Testing Software

Featured Testimonials

  • "Using Split with FullStory allowed us to humanize our experiments and empathize with our customers by validating the quantitative results with real user sessions that revealed how customers felt when …

  • "Thanks to Split, we were able to learn that the risky version actually had the highest adoption by our customers while keeping overall signup conversion steady."

  • “If we build it we have to test it to make sure it’s doing the right thing. When we conduct backend experiments, we have to know the system will remain …

Featured Case Studies

  • Hims & Hers Health - Customer Case Study

  • How GoDaddy Improved Customer Experience with Experiments

  • Tango Card - Customer Case Study

Featured Customer Videos

Additional Split Information & Resources

Read Split Reviews, Testimonials & Customer References from 41 real Split customers.

Browse Split Case Studies, Customer Success Stories, & Customer References from 58 businesses that use Split.

Watch Split Customer Videos to learn why 11 businesses chose Split.