"Using Split with FullStory allowed us to humanize our experiments and empathize with our customers by validating the quantitative results with real user sessions that revealed how customers felt when interacting with our features."

"To balance rapid development with the high availability our customers demand, we needed total control over releasing new functionality. To build and maintain such a system would have taken extensive time and resources. With Split, we're getting the features we need today along with the help of a team of …

“The thing that’s great about Split is that you can change the behavior of the product outside of a code deployment.”

"A/B testing is a side effect of controlled release. That’s what I love most about Split."

"It’s inherently collaborative and transparent, a rigorous and sound process based on the hard data we know about."

“If we built this in-house, most engineers would look at this and say ‘feature rollout, it’s not that hard’. But when you think about having multiple environments, having a UI, conditional filters, an impression data pipeline, all that—it’s a whole team working for a very long time to be able …

"Split has enabled us to move much faster. We can ship code straight through to Production knowing that our users won’t see it until we’re ready to show them.”

"Before Split, our feature releases were cumbersome and time-consuming, requiring our product managers to make special requests to developers every time we wanted to launch new functionality."

“Split’s Azure DevOps integration has simplified our workflow by allowing our developers to create new flags directly in the boards. The linkage between work items and feature flags is a big plus because it streamlines the process of knowing when all work is completed for a single feature, helping us …

"Split's controlled release capability provides us a non-disruptive and dynamic way to ship features for testing and deployment. More importantly, it provides the data we need to quickly iterate on our product features in an informed manner.”

"Our team uses Split feature flags to deploy quickly and experiment with new ideas. Feature Monitoring gives us a safe way to release features to our global user base with less risk."

“We had the intention to change the password field, but we didn’t have a way to know how good it was effectively, and to be able to control it in-house, within our product team. Split allowed us to do all of that and more.”

"Split gives me a lot of confidence in our releases as we are able to customize our rollouts, and even roll back quickly if needed. It also allows us to target certain segments that we’d like to release to prior to others.”

“Split provides so much more than just a tool set change in that respect. You know, it sounds simple, feature toggles, but it’s transformative in nature. It’s transformative in terms of the teams, in terms of the culture that we adopt.”

"As we improved our checkout process relying on Split to measure the impact of our changes, we saw an overall increase in conversion year over year, and that’s made a huge difference on our bottom line."