"The kill button is super easy. Now I just, ‘whoop’, kill it. If we are seeing something wonky, it makes it so easy to turn off. When we’ve triaged the feature we can go back and re-enable it."

"Split gives us an easy and fast way to pull the plug if something goes wrong without a heavy involvement from engineers."

"Leveraging Split with our existing tool stack, we’ve been able to consolidate our agile deployment strategies to deliver every three weeks from an original 1.5 months."

"Split has transformed the way that we deliver software. Granular targeting of features to customers has made us more responsive, and data from Split gives us an audit trail in case any issues arise."

"It’s powerful to think about all features launched before Split and how many of those must have cost us money that we don’t know about."

“Split provided the platform and integrations we needed to run full stack experiments for key technical and customer experience questions.”

“Without Split, rollbacks could take a couple hours to a day. And after that, there might still be a lot of code cleanup. Split helped us increase our engineering velocity and code stability.”

"The system is very reliable, it has a good number of integrations already in place and works nicely with CDPs. The support team is amazing and they answer questions in a very timely manner. Also very helpful are the governance tools. The python Admin API has also been very helpful …

"Split plays a key role in Invoice2go's feature rollout process. By using their product for targeted rollouts, we have full control over any release and an increased confidence in our ability to easily scale over time. In addition, Split's collaborative nature and their focus on their customer's success have made …

"A/B testing is a side effect of controlled release. That’s what I love most about Split."

"It’s inherently collaborative and transparent, a rigorous and sound process based on the hard data we know about."

“Split provides so much more than just a tool set change in that respect. You know, it sounds simple, feature toggles, but it’s transformative in nature. It’s transformative in terms of the teams, in terms of the culture that we adopt.”

"Split has made us more confident in our release process and also more confident in our data decisions."

“If we built this in-house, most engineers would look at this and say ‘feature rollout, it’s not that hard’. But when you think about having multiple environments, having a UI, conditional filters, an impression data pipeline, all that—it’s a whole team working for a very long time to be able …

“Split’s Azure DevOps integration has simplified our workflow by allowing our developers to create new flags directly in the boards. The linkage between work items and feature flags is a big plus because it streamlines the process of knowing when all work is completed for a single feature, helping us …