"The kill button is super easy. Now I just, ‘whoop’, kill it. If we are seeing something wonky, it makes it so easy to turn off. When we’ve triaged the feature we can go back and re-enable it."

"Split plays a key role in Invoice2go's feature rollout process. By using their product for targeted rollouts, we have full control over any release and an increased confidence in our ability to easily scale over time. In addition, Split's collaborative nature and their focus on their customer's success have made …

"As we improved our checkout process relying on Split to measure the impact of our changes, we saw an overall increase in conversion year over year, and that’s made a huge difference on our bottom line."

“If we build it we have to test it to make sure it’s doing the right thing. When we conduct backend experiments, we have to know the system will remain reliable. We have to make sure the backend behaves in a way that doesn’t impact the user experience.”

“We have in total about 14 teams working on our digital asset management platform. All of the teams are using Split."

"At the point engineers make deployments live, they want to understand how the features are performing, from a customer experience, user value, and system standpoint. We know that one of the big challenges developers face in understanding impact is how to get all of the data in the first place. …

"Using Split with FullStory allowed us to humanize our experiments and empathize with our customers by validating the quantitative results with real user sessions that revealed how customers felt when interacting with our features."

“The thing that’s great about Split is that you can change the behavior of the product outside of a code deployment.”

“Split provides so much more than just a tool set change in that respect. You know, it sounds simple, feature toggles, but it’s transformative in nature. It’s transformative in terms of the teams, in terms of the culture that we adopt.”

"To balance rapid development with the high availability our customers demand, we needed total control over releasing new functionality. To build and maintain such a system would have taken extensive time and resources. With Split, we're getting the features we need today along with the help of a team of …

"It’s powerful to think about all features launched before Split and how many of those must have cost us money that we don’t know about."

"Without Split it was hard to time the release of our web app, API, and mobile app – given app store approvals. Now we can group a change behind a feature flag, do a production dry run, and toggle it on for users."

"Split gives us an easy and fast way to pull the plug if something goes wrong without a heavy involvement from engineers."

"Split has made us more confident in our release process and also more confident in our data decisions."

“Split has allowed Vida to test our mobile application in a way we wouldn’t be able to do otherwise.”