"Thanks to Split, we were able to learn that the risky version actually had the highest adoption by our customers while keeping overall signup conversion steady."

"Split is incredibly empowering for product managers. The web console consolidates and provides transparency into every release, while also enabling teams to make changes dynamically without relying on engineering. With Split, engineering and product teams can collaborate to more efficiently to create, manage, and complete rollouts that much faster.”

"Split plays a key role in Invoice2go's feature rollout process. By using their product for targeted rollouts, we have full control over any release and an increased confidence in our ability to easily scale over time. In addition, Split's collaborative nature and their focus on their customer's success have made …

“The integration with Amazon S3 helps us track all the events that happen offline. In our case, an example is someone investing money on our own bank account. That cannot be tracked through Segment, but we obviously aware of when someone sends us the money. An integration with Amazon S3 …

"Split has enabled us to move much faster. We can ship code straight through to Production knowing that our users won’t see it until we’re ready to show them.”

"As we improved our checkout process relying on Split to measure the impact of our changes, we saw an overall increase in conversion year over year, and that’s made a huge difference on our bottom line."

“If we build it we have to test it to make sure it’s doing the right thing. When we conduct backend experiments, we have to know the system will remain reliable. We have to make sure the backend behaves in a way that doesn’t impact the user experience.”

“Split provided the platform and integrations we needed to run full stack experiments for key technical and customer experience questions.”

“Without Split, rollbacks could take a couple hours to a day. And after that, there might still be a lot of code cleanup. Split helped us increase our engineering velocity and code stability.”

“If we built this in-house, most engineers would look at this and say ‘feature rollout, it’s not that hard’. But when you think about having multiple environments, having a UI, conditional filters, an impression data pipeline, all that—it’s a whole team working for a very long time to be able …

“We have in total about 14 teams working on our digital asset management platform. All of the teams are using Split."

"A/B testing is a side effect of controlled release. That’s what I love most about Split."

"It’s inherently collaborative and transparent, a rigorous and sound process based on the hard data we know about."

"One of our first experiments was a great learning experience. It prevented us from introducing something that we thought was good, but actually would have likely given us a negative impact. We’re now doing another iteration to get it right."

"We use feature flags and run experiments a lot more because it’s easier now with Split. We can target a random sample size. We can increment the size of that sample really easily, and we can toggle it off immediately if there’s an issue."