"Split gives me a lot of confidence in our releases as we are able to customize our rollouts, and even roll back quickly if needed. It also allows us to target certain segments that we’d like to release to prior to others.”

"It’s powerful to think about all features launched before Split and how many of those must have cost us money that we don’t know about."

“If we build it we have to test it to make sure it’s doing the right thing. When we conduct backend experiments, we have to know the system will remain reliable. We have to make sure the backend behaves in a way that doesn’t impact the user experience.”

"Split has made us more confident in our release process and also more confident in our data decisions."

"Split has enabled us to move much faster. We can ship code straight through to Production knowing that our users won’t see it until we’re ready to show them.”

“The thing that’s great about Split is that you can change the behavior of the product outside of a code deployment.”

"The system is very reliable, it has a good number of integrations already in place and works nicely with CDPs. The support team is amazing and they answer questions in a very timely manner. Also very helpful are the governance tools. The python Admin API has also been very helpful …

"Split has transformed the way that we deliver software. Granular targeting of features to customers has made us more responsive, and data from Split gives us an audit trail in case any issues arise."

"As we improved our checkout process relying on Split to measure the impact of our changes, we saw an overall increase in conversion year over year, and that’s made a huge difference on our bottom line."

"Split has been instrumental in our push to true agile processes. The ability to divorce deployment from release via feature flags has had an outsized impact in our ability to deliver new products to market faster than our competitors. With the addition of configurations we can externalize values and settings …

“If we built this in-house, most engineers would look at this and say ‘feature rollout, it’s not that hard’. But when you think about having multiple environments, having a UI, conditional filters, an impression data pipeline, all that—it’s a whole team working for a very long time to be able …

"Before Split, our feature releases were cumbersome and time-consuming, requiring our product managers to make special requests to developers every time we wanted to launch new functionality."

"Without Split it was hard to time the release of our web app, API, and mobile app – given app store approvals. Now we can group a change behind a feature flag, do a production dry run, and toggle it on for users."

"Split gives us an easy and fast way to pull the plug if something goes wrong without a heavy involvement from engineers."

“Split provided the platform and integrations we needed to run full stack experiments for key technical and customer experience questions.”