60 AFS Technologies Testimonials

“Excellent TPM support team."

“I can now identify if and when a particular promotion was entered and by whom, the approval time, whether it started on schedule and how many payments actually cleared. This is the management and execution aspect we felt had the most value.”

"After a thorough two year vetting process, Beech-Nut found AFS to be the best choice for implementing our new trade plan management system and process. AFS worked closely with the Beech-Nut project team from beginning through go-live to ensure that our organization was set up for success. Their incredibly knowledgeable team helped us build the system from the ground up resolving issues along the way to anticipate and avoid post implementation pitfalls. Trade Pro is an incredibly flexible, scalable and intuitive platform that has exceeded our expectations. Our organization has already begun to identify spending improvement opportunities and we look forward to working with AFS and the Trade Pro system to fully realize the potential that this powerful tool represents."

“If we feel that a deduction is invalid we can challenge it. We have backup at our fingertips and extracting information is incredibly easy. Now that we have the right tools in place, the ease of building a case has enabled the company to react more quickly to incorrect deductions.”

“We have a unique product with a solid following, but we don’t necessarily have the same resources as other CG companies. We decided to explore a technology solution that could help us manage trade promotions in a smarter and more targeted way.”

“We have a few locations that utilize pre-ordering, and others that have peddle routes (run with handhelds), and we are able to use the system to handle both. With AFS, we can also use the system to track the flow of warehouse inventory, so we know what we need for ingredients and packaging material. We have constant tracking of our transactions––the product as it’s produced and goes out the door, and the transactions that come back in and show our sales.”

“The decision to re-launch was difficult but necessary. Many never fully understood the true functionality of the system the first time around. The adjustments made and improved processes put into place helped us learn to work with the software’s functionality, not against it.”

“As a small, independent corporate brands-focused food broker, Slattery Marketing has always strived to utilize the latest information systems and order processing technologies available to compete with the large national brokers. The Sales Agency Management system from AFS Technologies is the next step in our continued effort to stay ahead of the technology curve. It allows us to better represent our principals and make more informed decisions in presenting programs to our customers.”

“Simplifying processes and making things easy for their customers is what AFS does and who they are. The work is done properly, cleanly and quickly to ensure we are always meeting the needs of our trading partners.”

“It’s empowering to understand which promotions are effective and then talk strategically with retailers about trends, budgets and exactly what Farmer John can do to help increase profits for everyone at the table.”

“They had a clear focus and understanding of the major consumer goods issues affecting trade promotion management and offered a solution built on industry best practices.”

“Now, if an order comes in and the price point doesn’t seem right, we can settle the issue quickly and accurately so the invoice is corrected before it ever leaves the plant, which speeds the order to cash process and helps with deduction clearing.”

“Trade funds have one of the largest impacts on our top and bottom-line sales performance. We wanted to enable everyone involved in the process—members of the sales, broker, retail manager, inside sales and deduction teams— to optimize all trade-related data and improve business operations.”

“AFS Retail Execution gives us a single platform to share data across all levels of the organization, increasing the speed and accuracy of information flowing between our Retail Operations Team and Head Office. Having up-to-date information at our fingertips gives us the ability to better manage our growth across all markets and make more informed business decisions.”

“The ability to see the details enables us to act faster to market conditions and make the best choices for the company.”