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"For a smaller company like ours, coming in with validated research that says this product - assuming awareness levels and trial are the same - is going to garner strong attention at shelf against key competitors, makes retailers say, "Wow." The data opens a lot of doors and allows the …
"As we strive for greater global consistency, it's important that we optimize our innovations with consumers from around the world. Affinnova enables us to rapidly optimize products across markets."
Kantar is the world’s leading marketing data and analytics company. They have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over …
Zappi built a platform that helps brands run consumer testing through all stages of advertising and innovation development. Their technology gives you easy access to better research methodologies so you …
Suzy is a consumer intelligence platform that connects brands directly with their target audiences and helps them make better, more informed decisions—faster. The platform enables organizations to target and retarget …
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