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  • Affinnova

  • Website www.affinnova.com
  • Headquarters Massachusetts
OVERALL CUSTOMER
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"As a publication that covers science we appreciate the value of learning about the marketplace by usi..."
Mariette DiChristina
Editor in Chief, Scientific American
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"In the past, I've spent a lot of time using focus groups to create messaging and value propositions f..."
Brian Modena
President, Front Door Farms
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"When we came to Affinnova we knew we wanted to do something different in the category, innovating in..."
Melissa Robinson
Director of Innovation, Ricola USA
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"This unique approach to consumer research helps to put metrics behind the emotional task of determini..."
Perry Abbenante
Vice President of Marketing, Snack Factory
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"Our challenge was to bring a program to market that leveraged our strengths, but would allow us to br..."
Tony Perlak
Senior Vice President Marketing, Nutrisystem
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"Affinnova's technology not only helps us find our best concepts, but it increases my efficiency as a..."
Chris Albers
Director of Marketing, Carbona
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"Nielsen gave us the confidence to move forward with an entirely new design direction for our brand. N..."
Polly Price
Category Manager, Adams Foods LTD.
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"As the oldest continuously produced abbey beer, Grimbergen is a unique asset. Affinnova helped us tre..."
Anders Nyberg
Senior International Insights Manager, Carlsberg Breweries A/S
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"Without Affinnova's algorithms, we only would have tested a handful of concepts. That leaves a lot of..."
Melissa Mizer
President, Sprout Strategies
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"As we strive for greater global consistency, it's important that we optimize our innovations with con..."
Billy Fletcher
Senior Research Manager, The Coca-Cola Company
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"For a smaller company like ours, coming in with validated research that says this product - assuming..."
Chris Jones
Consumer Insights Manager, Heartland Food Products Group.
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"With Affinnova, we were able to resolve the debate around a package change by incorporating consumer..."
Deborah Holt
Vice President of Marketing, Ciao Bella Gelato
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"With more than 100 innovative packaging ideas to consider, we knew typical approaches would not work...."
Alexander Schipke
Consumer Inisghts Director, AB InBev
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"(Selecting a new card design) is a very important decision - we not only have to live with the decisi..."
Bank of America
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"In a competitive global market like ours, there's a lot at stake when we're making a change to our pr..."
Rob Cartwright
Senior Research Manager, Fanta
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"I first used Nielsen's powerful technology at Medco. I was impressed with the ability to test million..."
Channing Stave
Senior Director, Strategic and Market Insights, Medco
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Testimonials & Customer References of individual Affinnova customers - their endorsements, recommendations, and customer success results of using the software or service. Read these Testimonials & Customer References to decide if Affinnova is the right business software or service for your company.

We monitor all 19 testimonials to prevent fraudulent testimonials and keep all our testimonials quality high. We only post testimonials verified by the vendor. Verified testimonials require that customer is an actual user of the product.