''I’ve been really impressed with the way it collects data – it’s very important to me to have an independent data set to rely on, both for building our global campaigns, as well as our core UK market. The impact has been great – it’s given us a whole new way of being able to target our users around the world. Now we have the information at our fingertips''
Adthena has exceeded our expectations in such a short amount of time. We operate in a highly competitive market and it is crucial for us to have insight into the search landscape and discover new opportunities. With Adthena, the learning is continuous and we keep on advancing our strategy based on the insight it brings.