“As an online platform, we rely heavily on our paid search strategy to bring new customers to our website. With Adthena, we’re able to apply insights on competition across every area of our business, from front-line PPC teams all the way up to product owners and senior executives. Having an …

“Becoming the leader within the hybrid / electric car space is a key growth area for Volvo. Data led decisions will help us take advantage of this market opportunity and Adthena helps to provide insights that we can use to strategically enhance our core proposition.”