Adthena’s mission is to revolutionize search marketing through “Unrivaled Competitive Clarity”. They serve hundreds of the world’s largest advertisers through its patented “Whole Market View” of organic and paid search. Leveraging machine learning, the platform indexes information hourly, processing over 10TB of new data, indexing 500 million adverts and 200 million keywords in 15 different languages each day. The segmented data is presented in an intuitive format, helping digital marketers to understand their landscape and acquire more customers.
''Black Friday is the biggest retail event of the year for us. With Adthena’s data as a part of our strategy, we could optimise our campaigns for the SERP based on competitor activity. Adthena’s invaluable support, enabled us to maintain a strong share of voice and drive increased traffic to our website.''







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