“Now the second layer for that is understanding what the team is spending their time on and if we’re putting our efforts in the right place, which is what we’re achieving with Workfront. The dream is there.”

“Having all our planned hours logged in Workfront allowed us to play Tetris between projects and shift hours at a moment’s notice, so that resources are always focused on our more pressing needs.”

“I used to go to project status meetings two or three times a week. Now, I’ll attend maybe one meeting a month, because I already know."

“Our creatives spent a ridiculous amount of time doing work that should not be necessary at all. Cropping an image in five different ways — why do we have someone doing that? Being able to self-service those capabilities or have them already done gives our creatives back a lot of …

“I’ve always had a vision of looking at marketing data more holistically from an account perspective — not an easy task when dealing with global clients and organizations. Adobe solutions work together to help us connect teams and find more proactive ways to work with clients.”

“Previously, we needed teams to manually analyze data, connect executive profiles and activity, and create actionable insights. By automatically bringing information together using Adobe Real-Time CDP and providing a complete view of clients’ marketing signals in a single platform, we estimate seeing substantial efficiency savings annually.”

“Workfront helps us find ways to improve workflows and speed up turnaround times.”

“The nirvana vision is to have a single thread connecting Adobe Experience Manager Assets and Workfront. Creative assets would be automatically saved and organized in Workfront projects, where creative teams could then download them as building blocks for on-going campaigns, saving everyone valuable time."

“Reporting is the biggest benefit of Adobe Workfront. It changes how we communicate about creative work. I create over 200 reports per year to help leaders understand how creative teams support the overall business.”

“We needed better control and visibility into our workflows across the Creative team – both for the good of the business and our employees’ sanity. And we needed to get better at managing people’s time so they could focus on work that matters instead of getting stuck in a spiral …

“We required a single source of truth in order to use analytics to maximum advantage across the company.”

“We finally had a single solution to tie all the products, brands and business requirements together.”

“But of those three pillars, ‘people’ is the most important. Technology needs people who know how to get the most out of it, and processes need people who are constantly trying to optimize them.”

“We want the interactions customers have with us to be one click, one platform, one source of truth.”

“Within the first two years of our website transformation we spent much less time on redundant work, leading to greater efficiencies and saving about $2.2 million on personalized content delivery within a single marketing team.”