“Adobe had the right mix ofcapabilities, expertise, andvision to help to greatly improve customer attribution, retention, and cross-sell opportunities."
“This volume of customer data can give us valuable insights into how we can make ads and subscription offers more attractive to audiences.”
Attribution’s mission is to make marketing performance more transparent. Marketers spend much of their time trying to understand what marketing efforts are working and which are not. The Attribution marketing analytics platform provides marketers with the insights to understand the cost, revenue and profit resulting from marketing programs by channel and down to the individual customer level so they can make better decisions, faster and with more confidence than ever before.
InfiniGrow is an AI-driven marketing planning optimization platform that helps B2B SaaS marketing teams uncover the business impact of any marketing activity and continuously hit their KPIs by optimizing their budget allocation towards the best-performing channels.
Wicked Reports is a marketing analytics company that provides subscription-based, actionable reports on marketing results at each stage of the customer’s journey from first click to sale. It is the only company that can accurately tie marketing programs to real sales by identifying the correct last click before purchase.