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"The partner setup takes me two seconds - it’s one click in the dashboard, and I’ve got a new segment for a new partner. Since the network integration is handled entirely by the network, it’s completely frictionless."
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"After enriching our internal data with Adjust raw data, we found that the digital channels we thought to be the best-performing turned out to be one of the lowest-performing due to some overlapping with our offline acquisition effort. With Adjust, we were able to immediately optimize our acquisition plan to …
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"Thanks to our internal data, we learned that user behaviour across desktop and mobile was quite different and that a purchase process can start on mobile and be finalized later on desktop."
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"I don’t think any advertiser really understands the amount of fraudulent traffic they are dealing with until they activate the Fraud Prevention Suite. I can’t imagine doing any media buying without it now."
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"Adjust let's us see where our most valuable users are coming from so we can reinvest in channels that are driving ROI."
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"The ability to quickly create cohorts of users and pull them out of Adjust to send them to Facebook for example has been instrumental in re-engaging our users in real time."
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“Adjust enabled us to see the full picture of the Web2App journey, from the first click to repeat purchases. That visibility empowered us to personalize messages in real time, creating not just higher conversion but deeper, lasting engagement.”
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“Adjust and AppLovin are instrumental to our UA strategy. With Adjust’s SpendWorks, we’re able to quickly identify our top channels and strategically allocate campaign budgets for peak performance. Adjust's measurement insights also power AppLovin’s advertising engine, allowing us to quickly launch advanced campaigns optimized to the down-funnel goals we care …
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"Adjust's fraud prevention tools give marketers peace of mind and transparency into the traffic they are buying, and thanks to the Adjust APIs, marketers never pay for fraudulent installs. This means that fraudulent activity is never rewarded in-app, which creates a more sustainable and higher quality ecosystem for everyone."
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"It can be hard for user acquisition managers to differentiate between install attribution providers given the similar feature sets. Adjust sets itself apart with its excellent account management team. Integrations with new partners are always quick and painless thanks to their knowledgeable support and quick responses."
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“The Adjust China team guided us in setting up conversion values. Since VividJoan’s products are largely dependent on in-app purchases, we were advised to increase the volume on our paid campaigns. When setting up the conversion value, the Adjust team provided us with best practices and supported us in optimizing …
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"The cart abandoners is one audience that is key for us. These are users who are on the verge of converting but haven’t converted yet. Using the Adjust Audience Builder, we’re able to segment these users and target them with Dynamic Retargeting. The amount of personalization we get from segmenting …
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“Adjust has fueled our data-driven marketing strategy. We use the data we get from Adjust to identify high performing ad partners, tackle ad fraud, and create audience lists to segment our users based on in-app behavior. Working with Adjust has helped us bring down costs and bring transparency into our …
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“With Adjust, I’ve also been able to perform indepth post-campaign analysis, so now we know with absolute certainty if the users we acquired are exactly the ones we paid for.”