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"Installs are nice, but they don’t matter when you’re working with a high-engagement product such as ours. That’s just a foot in the door. To properly evaluate which partners and campaigns are bringing in the right users, we need to know more than just volume: we need to know they …
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“For us in the beginning, and even now, the biggest thing that we cared about was whether people were actually trying out our product; not just downloading the app. The other metric that we cared about is the type of conversion - from trial to paying. With Adjust, we were …
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"Yaqoot has to be 100% digital to generate its maximum business benefits. Digital does not mean channel, it means full automated and data driven processes through-out all customer journeys and internal work flows."
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"Adjust has built a very solid bridge between partners in an extremely fragmented mobile marketing ecosystem. Being integrated with all major traffic providers, Adjust gives us an opportunity to setup and start running campaigns in no time. A complete collaboration between advertisers and publishers allows us to optimize towards our …
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"Adjust’s data allows us to experiment at a rapid pace and make data-based decisions. This opens up many opportunities to acquire new customers from varied sources."
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"With Adjust’s CTV AdVision, we’ve been able to achieve heightened visibility into the performance of our CTV efforts to optimize our campaigns. Previously, we had to make choices for our CTV marketing without the data to support or guide our decisions. With CTV AdVision, we’re able to easily and confidently …
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"The cart abandoners is one audience that is key for us. These are users who are on the verge of converting but haven’t converted yet. Using the Adjust Audience Builder, we’re able to segment these users and target them with Dynamic Retargeting. The amount of personalization we get from segmenting …
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“Adjust has fueled our data-driven marketing strategy. We use the data we get from Adjust to identify high performing ad partners, tackle ad fraud, and create audience lists to segment our users based on in-app behavior. Working with Adjust has helped us bring down costs and bring transparency into our …
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"Datascape saves us a lot of time in weekly reporting, especially with the help of the time period comparison, different colors and shades for the different KPIs, and the useful granular filtering options. Scaling is much more efficient for us as we can understand our data in a straightforward way, …
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"Looking at creative level data from Adjust, we learned which elements were resonating most with our audience and when we optimized our creatives, we were able to increase our spending on paid campaigns."
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“The significance of data, technology, and strategic frameworks in shaping campaign success cannot be underestimated in today's digital age. Our dedication to maximizing the power of data and implementing advanced modeling techniques has played a crucial role in achieving groundbreaking outcomes.”
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“After we started working with Adjust Automate, we were able to efficiently identify the Facebook campaigns that were successful in driving positive ROAS and we replicated them to continue acquiring similar high-quality users. Backed with Adjust data, we were able to scale our Facebook campaigns and improve our overall ad …
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"Taboola's direct S2S integration with Adjust helped in defining clear conversion goals, and postback data from Adjust helped Taboola to optimize campaigns for better ROI. We easily defined the demand for our campaigns with the help of audience, geo, and SmartBid capabilities to achieve our CAC, ARPU and ROI targets."
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"Previously, there was no sufficient depth of data analysis, so we were not able to track our cost per install (CPI) by, for example, different creatives. Now we can monitor it and optimize accordingly. Adjust also offers a huge amount of metrics for us, making our data analysis super easy, …
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"Adjust provides a super easy, user-friendly interface for connecting a new partner, creating tracking links, and even looking through different marketing networks in the dashboard. So it's easier for our User Acquisition Team, for C-level, for our marketing specialists, for product owners, and well, for everybody!"