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"We were impressed with the number of metrics our team could track. We love that Adjust is actively developing every day and offering new features."
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“The significance of data, technology, and strategic frameworks in shaping campaign success cannot be underestimated in today's digital age. Our dedication to maximizing the power of data and implementing advanced modeling techniques has played a crucial role in achieving groundbreaking outcomes.”
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"We set up and manage our campaigns across multiple platforms and channels. We wanted to see and compare them all in one place. Looking at our results, Adjust has been the right product for us in terms of optimizing our budgets, channeling our efforts, and tracking channel performance to the …
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"I like the responsiveness from the Adjust team and especially the local Indonesian team. Every time we have questions about how things are supposed to work, or what kind of improvement we need to make, or what we need to tweak in raw data, the team has always been very …
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"Measuring influencer campaigns with Adjust helps us to gauge the effectiveness of influencers and make decisions on whether or not we want to invest more into that particular influencer. It helps us understand how their campaigns impact our overall strategy."
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"Adjust let's us put the entire funnel together. We can see everything - from the beginning of the campaign, the first impression to the end."
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"We plugged our source data from existing campaigns right into the app, seamlessly carrying on a conversation from the ad campaign down to the first purchase. Within the first initial tests, the conversion to buyer jumped up by 77%. Let’s say that’s enough to make sure we’ll be building this …
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"Audience Builder has been a game changer for us. We’re more efficient, our sales have increased and our costs have decreased. For the first time in the bank’s history, we’re outperforming the physical branches. I’d say this is a huge result."
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"We recognize our business imperative behind connecting with diverse financial backgrounds – people who have different credit scores and financial statuses. Thanks to the Audience Builder, we understand and engage with our customers better than before and deliver them personalized experiences through our ads."
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"Audience Builder gave us an extra layer of segmentation. We have our own internal definition of what qualifies as an active user and because we’re measuring each stage of the funnel, we want to make sure we’re not targeting users who are already in the middle of an application process. …
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“Unfortunately, Mexico is one of the markets where fraud is very common. I was able to leverage Adjust Fraud Prevention to demonstrate to stakeholders that we needed to turn off a few partners who were performing well–or so we thought. Our total installs went down, but our monetizable events grew, …
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"Together with Adjust’s user-level ad revenue tracking and MoPub’s impression-level revenue data, we were able to derive more precise ROAS calculations for our users that monetized strictly through ads. This gave us more insight into which channels to invest our marketing budgets."
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"We can go big, and not hold back. I now see that this FPS is serving a different purpose beyond just preventing a ‘bad’ install: it’s my insurance policy when working with new partners. We can try new things, and I’m free to experiment because I trust the data."
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"Adjust let us cluster users according to response channels, including media and the Bank’s touch points. Making our planning and targeting accordingly, resulted in great efficiency in our marketing budget."
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"Thanks to Adjust, we were able to increase our efficiency. By knowing which users are coming from paid vs. unpaid channels, we were able to strategize our marketing efforts with our overall marketing budget in mind."