"Adjust has allowed us to grow and spread across more channels, whether that’s social, search, or other digital channels."
"The driving factor that led us to choose Adjust as our attribution partner is the ability to view aggregated cost data in the dashboard itself, so that we can gain a deeper understanding of which users bring the most value and monitor all of our campaign activity in one place. This information is crucial in making sure we spend our budgets wisely."
“Adjust has a dedicated team I can talk with and further discuss how to optimize their services. I think that’s quite unique. Right now the dedicated team using Adjust is five people. Three use the platform on a daily basis and the other two work mostly on technical integration, especially with our app, and adjustments with their services.”
"We set up and manage our campaigns across multiple platforms and channels. We wanted to see and compare them all in one place. Looking at our results, Adjust has been the right product for us in terms of optimizing our budgets, channeling our efforts, and tracking channel performance to the right place."
"Audience Builder has been a game changer for us. We’re more efficient, our sales have increased and our costs have decreased. For the first time in the bank’s history, we’re outperforming the physical branches. I’d say this is a huge result."
"We recognize our business imperative behind connecting with diverse financial backgrounds – people who have different credit scores and financial statuses. Thanks to the Audience Builder, we understand and engage with our customers better than before and deliver them personalized experiences through our ads."
"Audience Builder gave us an extra layer of segmentation. We have our own internal definition of what qualifies as an active user and because we’re measuring each stage of the funnel, we want to make sure we’re not targeting users who are already in the middle of an application process. Audience Builder made this type of segmentation really easy for us."
"Adjust is an important tool for us to optimize our campaigns and marketing performance. Their clean and complete display of data on the dashboard helps us analyze our data and provides more transparency into our KPIs. With Adjust's unlimited event tracking, we were able to track events that were key to our conversion scenarios. We created two unique conversion paths for each line of business; finance and e-commerce. With our e-commerce app, we track the following events; browse products → add to cart → purchase; for financing, the conversion path is as follows: apply for virtual credit card → credit limit approval → confirm order. With these two conversion paths, we are able to analyze key activities of our user conversion. Akulaku relies on these metrics to execute its most important marketing decisions."
"Adjust is a huge value-add because it's a big part of how we attribute users and fgure out budget allocation."
"The decision to migrate to Adjust was motivated by the need to optimize our tech stack. This meant finding a more effective MMP that could seamlessly integrate with other tools in our stack. We found Adjust’s interface easy to use but thorough in its functionalities. Now, our MMP dashboard is used not only by the marketing team but also by other business areas such as technology and product."
“The transition was remarkably smooth, and the level of support we received from the Adjust team met our needs perfectly. We appreciated Adjust’s meticulous planning, strategic execution, and commitment to success throughout our migration.”
"Thanks to Adjust, we can now analyze funnel efficiencies from ad impressions to lead conversion, giving us a better understanding of user needs and improving overall cost-effectiveness. We now have a data-driven approach to running multiple campaigns with tons of ad groups and ads."
"As a digital platform, it's important for us to find a partner that can give us accurate visibility into the performance of our marketing channels."
"We've been working with Adjust for the past three years across a number of different apps. It's helped us streamline our campaign management and the reporting dashboard lets us quickly spot trends in our data and ultimately make faster and more informed decisions."
"The point is that we unlocked an entirely new customer segment through our mobile app. We would not have been able to reach mobilefirst customers without smooth email-to-app transitions and being able to hit just the right audiences on Facebook has been one of the key drivers of those new users."