"The cart abandoners is one audience that is key for us. These are users who are on the verge of converting but haven’t converted yet. Using the Adjust Audience Builder, we’re able to segment these users and target them with Dynamic Retargeting. The amount of personalization we get from segmenting our users has led to a 3x higher conversion rate."
"People that are interested in learning guitar will learn guitar, the problem is how do you generate that spark more broadly retargeting is huge for us.”
“We have been amazed by what we can learn from Adjust’s raw data. By analyzing it, we’ve gained a deeper understanding of each touchpoint in the user journey, have discovered areas that could be better leveraged, and quickly spotted trends in users’ in-app behavior to acquire and engage more users.”
“Having visibility over all our data is very important in today's competitive market. At Linio, we’ve made good use of the combined benefits of working with Adjust and Criteo - the tools complement each other perfectly as we’re able to organize very targeted campaigns and make strategic decisions. We’re clearly able to see and understand the daily and long-term benefits.”
“Real-time insights, the expertise of the marketing teams involved, and the importance of data is what will define the success of your strategy."
"Adjust is the best data tool for strong marketing intelligence. It’s easy to use and provides a level of support that can’t be beaten in the industry, even replying with world-class support late at night."
"We needed to build an entire structure to collect user-level data and Adjust already did that for us."
"Having Adjust’s support team to collaborate, as well as consult on certain analytics and investigate issues, we can have a quick turnaround for newfound issues."
“Automating workflows has been critical in us being able to scale campaigns the way we have. Since integrating with Automate Enterprise we’ve been able to test hundreds more creatives than we could in the past, without having to spend additional time or money.”
"Adjust's fraud prevention tools give marketers peace of mind and transparency into the traffic they are buying, and thanks to the Adjust APIs, marketers never pay for fraudulent installs. This means that fraudulent activity is never rewarded in-app, which creates a more sustainable and higher quality ecosystem for everyone."
"We can see the engagement and conversion rate per channel and can make informed decisions on where to spend and where not to. It is important for us to have a reliable and responsive partner that is at the forefront of what is possible. A very flexible tracker generation with deep-linking and more was a key criteria for us and so we decided to go with adjust."
"The point is that we unlocked an entirely new customer segment through our mobile app. We would not have been able to reach mobilefirst customers without smooth email-to-app transitions and being able to hit just the right audiences on Facebook has been one of the key drivers of those new users."
"As a digital only service, in order to increase ROI out of performance media, it is imperative to measure and understand each and every step of the user journey, we were able to do just that with Adjust."
"Yaqoot has to be 100% digital to generate its maximum business benefits. Digital does not mean channel, it means full automated and data driven processes through-out all customer journeys and internal work flows."
"We made use of Adjust tracking capabilities to dissect the Yaqoot app journey and unlocked optimization tactics that we activated via a seamless integration with performance channels. Our granular data driven approach generated a significant uplift."