“That’s part of what makes us special. We have staff with a long tenure, who were born and raised in the area. Our story is we believe that we are the best-suited to help [residents] choose [their] ideal housing. We know what’s good in town, where to go for dining, …

"We took a chance on Zillow for a few of our affordable housing properties. A short time later, we rolled it out to nearly our entire portfolio. Occupancies have jumped, showing improvements at some properties that I’ve never seen!"

“We have a really solid product and provide distinctive single story apartment homes for our residents. Our apartment homes are two-bed, two-bath, with a den and a two-car garage. When you live at a Redwood Community you don’t have neighbors above or below you for optimal peace and quiet. But, …

“We gave our leasing agents one and a half more opportunities to sign a lease for every unit in our portfolio.”

“It always takes me back when a prospect walks in, and within minutes they are walking out with a leasing agent. I’m thinking, ‘Where are you going? How do you know where you’re going?’ I truly believe you need to understand your renter. Permission marketing is key: ‘May I ask …

"The results of our partnership are extraordinary. We are receiving better-qualified leads that convert to a lease at a much higher percentage compared to many of our other advertising partners. We chose to add Zillow because it’s where consumers go to look for housing. Many people are still deciding between …

"There’s a big difference between activity and accomplishment. Zillow’s pay-for-performance model cuts out a lot of noise and delivers qualified contacts."

"We don’t do business with just anybody — what drew me to Zillow was the people. We have a great relationship and created the business setup that works best for us. There are so many sources out there, and to get that quality traffic instead of quantity traffic, you have …

"Zillow Group has a great reputation, a strong mobile presence, a fantastic app and a smart business strategy that includes investing in SEO. When I search listings to see where to invest, Zillow pops up a lot, and that’s the point of the game – to get in front of …