21 Zillow Testimonials

"Zillow Group has done a phenomenal job of building consumer trust and confidence. Whether they’re looking to buy or rent, consumers think, “I can find a home here.” I like working with a company that’s committed to the best interests of renters."

“That’s part of what makes us special. We have staff with a long tenure, who were born and raised in the area. Our story is we believe that we are the best-suited to help [residents] choose [their] ideal housing. We know what’s good in town, where to go for dining, entertainment, schools — and we help people find the right home and neighborhood. We’re selling shelter — that’s a basic necessity — but where you are your truest self, in the privacy of your home, is important. It isn’t just four walls and a roof, it’s your life.”

“Now there is an expectation that you can reach any target audience whenever they are having one of those micro moments — when they want to know how to do something, go somewhere or buy something. We try to put ourselves into view whenever renters are having any of those moments. That’s the goal.”

"The volume and quality of leads we’re getting with Zillow is very strong, and the cost per lead and cost per lease is very competitive and performing well against competitors. The team is so great to work with – it’s truly a partnership."

"We’ve gone 100 percent online and Zillow is a major part of that. Our occupancy is continuing to climb and our revenue is growing. At the end of the day, what matters is that leads are translating to leases."

“I let everybody know, especially when they move in, that my office is the place for business. If you haven’t paid your rent, that doesn’t stop your apartment from being your home. I’m not going to disrespect you in your home. You don’t need to sneak around. I’m not going to say anything to you in the hallway. That’s private business. When we’re on the street, I’ll wave and say hello and ask how you’re doing. We’ll work out something that makes everyone succeed. We’re a community.”

“There are a lot of great buildings, bars and restaurants that have moved into the area. And, the population boom has been incredible. The [Brunsfield] building has received a lot of press. People gravitate toward our community.”

"We don’t do business with just anybody — what drew me to Zillow was the people. We have a great relationship and created the business setup that works best for us. There are so many sources out there, and to get that quality traffic instead of quantity traffic, you have to take a look at the individual provider."

“It always takes me back when a prospect walks in, and within minutes they are walking out with a leasing agent. I’m thinking, ‘Where are you going? How do you know where you’re going?’ I truly believe you need to understand your renter. Permission marketing is key: ‘May I ask you why you’re moving? May I ask you what you liked about the place you lived? What you didn’t like?’ You learn so much just by hearing that. Everything they say is gold.”