“There are a lot of great buildings, bars and restaurants that have moved into the area. And, the population boom has been incredible. The [Brunsfield] building has received a lot of press. People gravitate toward our community.”
"From early on, we saw Zillow leads converting to leases at about the same rate as other established ILSs, at a no-nonsense cost per lease."
"Zillow Group has done a phenomenal job of building consumer trust and confidence. Whether they’re looking to buy or rent, consumers think, “I can find a home here.” I like working with a company that’s committed to the best interests of renters."
“That’s part of what makes us special. We have staff with a long tenure, who were born and raised in the area. Our story is we believe that we are the best-suited to help [residents] choose [their] ideal housing. We know what’s good in town, where to go for dining, entertainment, schools — and we help people find the right home and neighborhood. We’re selling shelter — that’s a basic necessity — but where you are your truest self, in the privacy of your home, is important. It isn’t just four walls and a roof, it’s your life.”
“We gave our leasing agents one and a half more opportunities to sign a lease for every unit in our portfolio.”
"Zillow Group has a great reputation, a strong mobile presence, a fantastic app and a smart business strategy that includes investing in SEO. When I search listings to see where to invest, Zillow pops up a lot, and that’s the point of the game – to get in front of people."
“We have a really solid product and provide distinctive single story apartment homes for our residents. Our apartment homes are two-bed, two-bath, with a den and a two-car garage. When you live at a Redwood Community you don’t have neighbors above or below you for optimal peace and quiet. But, you have a neighborhood. There are sidewalks. You see and know your neighbors.”
“We emphasize wellness across our entire portfolio. As we continue to grow, GCI always keeps the well-being and enjoyment of our residents at the forefront of our vision, and this translates into everything, including our fitness studio designs.”
"We don’t do business with just anybody — what drew me to Zillow was the people. We have a great relationship and created the business setup that works best for us. There are so many sources out there, and to get that quality traffic instead of quantity traffic, you have to take a look at the individual provider."