“There are a lot of great buildings, bars and restaurants that have moved into the area. And, the population boom has been incredible. The [Brunsfield] building has received a lot of press. People gravitate toward our community.”

“I let everybody know, especially when they move in, that my office is the place for business. If you haven’t paid your rent, that doesn’t stop your apartment from being your home. I’m not going to disrespect you in your home. You don’t need to sneak around. I’m not going …

"From early on, we saw Zillow leads converting to leases at about the same rate as other established ILSs, at a no-nonsense cost per lease."

"Zillow Group has done a phenomenal job of building consumer trust and confidence. Whether they’re looking to buy or rent, consumers think, “I can find a home here.” I like working with a company that’s committed to the best interests of renters."

"There’s a big difference between activity and accomplishment. Zillow’s pay-for-performance model cuts out a lot of noise and delivers qualified contacts."

“We have a really solid product and provide distinctive single story apartment homes for our residents. Our apartment homes are two-bed, two-bath, with a den and a two-car garage. When you live at a Redwood Community you don’t have neighbors above or below you for optimal peace and quiet. But, …

"The results of our partnership are extraordinary. We are receiving better-qualified leads that convert to a lease at a much higher percentage compared to many of our other advertising partners. We chose to add Zillow because it’s where consumers go to look for housing. Many people are still deciding between …

"Zillow Group has a great reputation, a strong mobile presence, a fantastic app and a smart business strategy that includes investing in SEO. When I search listings to see where to invest, Zillow pops up a lot, and that’s the point of the game – to get in front of …

"We don’t do business with just anybody — what drew me to Zillow was the people. We have a great relationship and created the business setup that works best for us. There are so many sources out there, and to get that quality traffic instead of quantity traffic, you have …

"Zillow has performed above our expectations. We benchmark all the Internet Listing Services and our own websites. Zillow not only beat the ILSs but they also beat our own website, as far as cost."

“When Bell is hired to manage a stabilized property, my role is to help get the property running to Bell’s standards with no disruption of service. If we are working on a property that won’t open for a year, you’re not going to hire a community manager yet. I fulfill …

“We give them information about Uber and Lyft, in case they haven’t used it before, and a $20 credit if they use our code. We let them know where to get groceries, a bus pass, where to grab a quick bite to eat and a beer. We value their time …

“We gave our leasing agents one and a half more opportunities to sign a lease for every unit in our portfolio.”

“It always takes me back when a prospect walks in, and within minutes they are walking out with a leasing agent. I’m thinking, ‘Where are you going? How do you know where you’re going?’ I truly believe you need to understand your renter. Permission marketing is key: ‘May I ask …

"Zillow Group continues to invest in mobile technology, a strategic choice that we wholeheartedly support. We’re very excited to experience continued growth through our partnership with Zillow."