Igor is on a mission to create the highest impact names on the planet for their clients. Because the more powerful your name is, the less you'll spend on marketing and advertising. And any campaign you do launch will be far more effective. High impact names all share a host of identifiable characteristics, many of which are counterintuitive. They’ve spent more than 20 years deconstructing the most powerful brand names in history, cataloging and identifying the traits they have in common. It's what gives them the ability to replicate their success, yet in a way that’s new and exciting.
Re-naming expertise is an important part of their agency. But not everything. Here, client companies also get named, brand identities are created or revitalized, creativity (anchored by strategy) is applied to increase brand value. Among the tactical skill sets provided to support the brand strategy are advertising, video, design, web development, taxonomy, SEO, and many forms of three-screen development.
WANT Branding is a unique brand consultancy. They create brands that demand attention and that deliver brand performance. They are a team of experts from branding, strategy, advertising, design & digital – even, ex-client side people too. For 30 years they’ve created brands with distinction helping their clients’ brands get an unfair share of attention, competitive advantage, and to grow.