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The Naming Group partners has partnered as naming agency of record with leading Fortune 500 companies including Capital One, General Motors, Reebok and Kohler to create memorable names such as the Venture Card and the Chevrolet Sonic among hundreds of others. They are the founders of The Namescape School of Thought - the belief that every brand has a collection of named offerings that must work together to communicate overall brand meaning. Their unique focus on the namescape ensures that every name they develop works with the names around it to tell a cohesive story, strategically advancing their clients’ brands.
WANT Branding is a unique brand consultancy. They create brands that demand attention and that deliver brand performance. They are a team of experts from branding, strategy, advertising, design & digital – even, ex-client side people too. For 30 years they’ve created brands with distinction helping their clients’ brands get an unfair share of attention, competitive advantage, and to grow.
Zinzin is a naming and branding agency that creates powerful product and company names to propel and differentiate brands beyond their competition. They are committed to helping companies rise above the generic branding chatter that clogs cultural discourse. They want to set your brand free. It is their belief that naming is a science, and for that they have a rigorous, battle-tested process in place. But They also firmly believe that naming is an art, and it is the art and poetry potential of names that separate companies from the pack of competitors who fail to understand the value of a great name.
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