“The team at W/S had the difficult challenge of creating a brand and collateral materials that could simultaneously appeal to families, students and young professionals alike. They took the ego out of the process and set to work creating a transcendent mark that does just that.”

“With this new campaign we’re building the destination brand for the benefit of locals and visitors. We’re highlighting what separates Augusta from other destinations saying loud and proud what we can authentically promise and deliver. Our community will benefit from having this exciting and defining identity and campaign to rally …