"What I like the most about VWO is the fact it saves me a lot of time in the actual execution of the test phase, so that I can focus a lot more on the hard analysis, thesis and reporting phase. My clients don’t necessarily see the difference, but they get much more learning value from me using VWO because I can focus on what I do best. Decision makers often like the fact they can get feasible results before they need to involve IT department in doing changes to the website."