"The challenge was to market a new product range to an already established user base with specific consumer needs. Add to that the fact that we already had a catalogue consisting of more than 10 million products, and it’s obvious that it would be tough to deliver the visibility and search relevance we needed manually or based on static rules."
“As a specialist store, the combination of professional competence and the quality product is Fargerike's strongest competitive advantage. This advice needs to be digitized in a smart way to meet the customers' expectations and needs. For Fargerike, it was desirable for the customer to experience the same level of service and expertise regardless of channel - store, telephone, chat or online store.”
Algolia is an API platform for dynamic experiences that helps businesses maximize the speed of search and discovery, while solving the pain of relevance tuning through AI. Accessing the right piece of content on websitesShow more