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"Localytics Marketing pays for itself. Customized in-app messages are huge for promoting sales on back issues, free trials on subscriptions, and driving users to free advertiser-sponsored content."
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“In the past year, we’ve seen over 50% of our reservations come through the app, and it’s really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the download."
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"We’re excited to use Localytics’ predictive analytics and predictive marketing capabilities, because we want to be one of the most innovative players in the mobile ecosystem."
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“Localytics stood out fromthe pack because we couldeasily track all of our appdata and create any reportwe wanted. The ability foranyone on our team tocreate new funnels andsegments from any eventin the app, right in thedashboard, made a realdifference for us.”
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"Before, we assumed things about why users churn, and based our targeting on those assumptions. With predictive churn segments rooted in data, our campaigns are no longer based on blind assumptions. Now, our anti-churn campaigns are something that we can do in a repeatable and scalable way."
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"One of our core values at Jana is to ‘measure it.’ When building our products, we often come across questions that have many possible solutions, and we seek out ways to test and validate our hypotheses. In this case, there were many possible times to send a re-engagement push notification, …
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"The wealth of user data we haveis so vast, it can be hard to findthe little golden nuggets of infoyou might not think to proactivelyseek out. By leveraging predictiveanalytics, we’ve been able toserendipitously drive theseinsights at a scale that we canuse to automate our marketingcommunications."
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"With a rapidly scaling business and user base, we urgently needed to improve the efficiency of our data processing and analysis, and to future-proof our data infrastructure for continued growth. Localytics Direct Access allowed us to scrap a large bulk of the high-cost ETL process we were managing, enabling us …
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"We want to seamlessly deliver functionality users love and respond to. Localytics Analyze acts as QA for the frequent changes we make to our app. With real-time app metrics, our developers can tell right away if there's a bug and start working to fix it. It's also great to see …
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“Acquisition, app usage, and marketing are all part of one customer journey. Localytics was the only solution that captured all this data inone place, and gave us the marketing tools to make an impact at every stage.”
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"Localytics gives us the ability to address app design and navigation challenges with more than just intuition. With Localytics, we not only have the tools to track the way our community uses our app, but we can use that data to make the shooting, editing, and sharing experience even better."
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"Engaging our customers through mobile is at the top of our priority list, and we consider push messaging an important component of our communications strategy. Localytics gave us the platform we needed to understand our customers at a granular level and communicate with them in a targeted way with push …
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"Predictions has helped us understand the most and least engaging interactions so that we recognize key user churn moments and learn about engagement levels to keep people active. It has also helped us understand the right time to target users and when to drive them towards specific actions."
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“As an independent developer, Localytics is a necessity. With Localytics, I’ve been able to identify and implement optimizations that have increased user engagement, revenue, and lifetime value.”
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"With Localytics, we are able to track uninstalls as an important complement to our efforts to better understand, and ultimately prevent, user churn."