29 Upland Localytics Testimonials

"Localytics gives us the ability to address app design and navigation challenges with more than just intuition. With Localytics, we not only have the tools to track the way our community uses our app, but we can use that data to make the shooting, editing, and sharing experience even better."

“Implementing Localytics hasdramatically improved the waywe collaborate at BackflipStudios. Anyone is now ableto grab the data they needbecause it is easily accessiblethrough the dashboard, andI can allocate my time moreefficiently.”

"With a rapidly scaling business and user base, we urgently needed to improve the efficiency of our data processing and analysis, and to future-proof our data infrastructure for continued growth. Localytics Direct Access allowed us to scrap a large bulk of the high-cost ETL process we were managing, enabling us to reallocate our time and resources. We’re now able to focus on analyzing the data and communicating the insights, rather than maintaining a snowballing data lake. This lets us do more of what we’re best at: personalizing content for our users."

"The wealth of user data we haveis so vast, it can be hard to findthe little golden nuggets of infoyou might not think to proactivelyseek out. By leveraging predictiveanalytics, we’ve been able toserendipitously drive theseinsights at a scale that we canuse to automate our marketingcommunications."

“Localytics takes the guess work out of our app strategy. With every interface update, it’s easy to understand what’s working and what isn’t. The insights we get from Localytics are helping us make an app that kids love and parents trust.”

“At FreshDirect, we’re deeply focused on the customer experience. Working with Upland Localytics to improve our App Store rating has provided us with a unique new way of engaging with both our loyal and newer customers."

"Engaging our customers through mobile is at the top of our priority list, and we consider push messaging an important component of our communications strategy. Localytics gave us the platform we needed to understand our customers at a granular level and communicate with them in a targeted way with push messaging."

"Predictions has helped us understand the most and least engaging interactions so that we recognize key user churn moments and learn about engagement levels to keep people active. It has also helped us understand the right time to target users and when to drive them towards specific actions."

“Localytics has been able to scale without sampling our data or sacrificing granularity. The ability to filter event reports by any attribute enables us to get at insights that help us fine tune the user experience with each app release.”

"We’re excited to use Localytics’ predictive analytics and predictive marketing capabilities, because we want to be one of the most innovative players in the mobile ecosystem."

"Before, we assumed things about why users churn, and based our targeting on those assumptions. With predictive churn segments rooted in data, our campaigns are no longer based on blind assumptions. Now, our anti-churn campaigns are something that we can do in a repeatable and scalable way."

"We are excited by the results of our initial experiment with Localytics Predictions. Localytics has been a valued partner for us and a key part of our analytics and marketing arsenal."

"Localytics Marketing pays for itself. Customized in-app messages are huge for promoting sales on back issues, free trials on subscriptions, and driving users to free advertiser-sponsored content."

"Localytics not only helps us better understand our users' behavior, it also helped solidify our relationship with our partners."

“Localytics allowed us to quickly test and iterate on our messaging strategy. Since the messaging tools are integrated with the analytics, we were able to A/B test different creatives in each push campaign, quickly view the results, and optimize towards the most successful messages. Nothing needs to be done outside Localytics and that’s a huge time-saver for my team.”