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“We rely heavily on [Tubular’s] V30, because of our conversations with brands. They tell us it’s not enough to have views; they want quality experiences correlated with quality content We believe [V30] should be the 1 indicator if a publisher is good or not.”
“It’s critical for us to work well on every video because there’s a reputation to our brand. There’s expectations from our fans, and we call them “fans” because they are people, not “users.” We want to make sure every video is positive, helpful, innovative, and inspiring.”
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with …
Audiense (formerly SocialBro) is a SaaS based Twitter marketing platform used by leading brands and agencies to help make Twitter work better than Facebook. It now has over 10,000 business …
Fifty is a technology company focused on large scale analysis of Social Media data to fundamentally redefine how organisations understand and engage their customers. At their core sits the Fifty …
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