Informa TechTarget informs, influences and connects the world’s technology buyers and sellers, helping accelerate growth from R&D to ROI.
With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market.
Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients:
• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts
Informa TechTarget is headquartered in Boston, MA and has offices in 19 global locations.
"By having both the lead-level data as well as the account-level data, we are able to see a midway in terms of influence and how exactly the digital campaigns attribute and influence opportunities in the pipeline."
"With the data from TechTarget, we can access valuable insights to know exactly what prospects are looking into, from the vendors they’re looking at to their interests and behavior."
“TechTarget revolutionized Enterprise B2B technology marketing when it launched Priority Engine years ago, and it has done it again now for Healthcare. Priority Engine’s clear competitive advantage is its ability to tell us which Healthcare accounts we should review deeper, or prioritize on-demand, by giving us insights into the active research (and researchers) within the organizations.”
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