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Tactful Case Studies

  • Tactful AI helps ELARABY Group improve customer retention by 60% & increase team productivity by 3x

  • Reference Rating
    4.7 / 5.0
    Customer References68 total
    About

    Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM and insights platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time.

  • Reference Rating
    4.7 / 5.0
    Customer References64 total
    About

    Capillary Technologies, Inc. is a leading provider of cloud-based software solutions that helps retailers to engage intelligently with customers through in-store, mobile, social media and e-mail channels. Capillary’s platform powers end-to-end customer engagement, clienteling, loyalty and social CRM for more than 150 major brands across 10,000 retail locations, bringing instant shopper gratification to over 75 million consumers across the United States, United Kingdom, Middle East, South Africa and the Asia-Pacific region. Capillary’s customers include industry leaders such as Benetton, Nicole Miller, Nike, Marks & Spencer, Puma, Pizza Hut and Tennis Express.

  • Reference Rating
    4.7 / 5.0
    Customer References108 total
    About

    Totango is a customer success platform that helps recurring revenue businesses simplify the complexities of customer success by connecting the dots of customer data, actively monitoring customer health changes, and driving proactive engagements. Leading companies use Totango to reduce churn, grow predictable revenue, and maximize customer value over time.