“We operate B2B and actively strive to build strong relationships with our key target customers, such as large retailers, telco retailers, shopfitters, and exhibition stand builders. We usually generate leads by combining digital marketing with a proactive sales approach. We’ll often introduce ourselves personally to potential leads and work with them directly to build our customer relationships.”
“The ‘back-in-stock’ campaign was one of the first we launched. An important one, as previous research indicated a high drop-off rate on Sissy-Boy’s product pages. Visitors receive the opportunity, through the back-in-stock campaign, to receive an alert when a desired size is available again. Spotler Activate checks every hour for stock updates. This results in an average conversion rate of 10%. If the item remains out of stock for more than 25 days, we send an email with recommendations similar to the viewed item.”
Alterian is a leading provider of cross-channel campaign and real time interaction management software, which is used by its direct clients, agencies, and marketing services providers to deliver compelling and personalized customer experiences in multi-channel scenarios for many of the world’s leading brands and corporations.
Totango is a customer success platform that helps recurring revenue businesses simplify the complexities of customer success by connecting the dots of customer data, actively monitoring customer health changes, and driving proactive engagements. Leading companies use Totango to reduce churn, grow predictable revenue, and maximize customer value over time.
Treasure Data is a best-of-breed enterprise customer data platform (CDP) that powers the entire business to reclaim customer-centricity in the age of the digital customer. We do this by connecting all data into one smart customer data platform, uniting teams and systems to power purposeful engagements that drive value and protect privacy for every customer, every time. Trusted by leading companies around the world, Treasure Data customers span the Fortune 500 and Global 2000 enterprises.