“Snowplow has a lot more power and flexibility, and the thinking around event structures and event schemas is miles ahead of the industry. The Snowplow dataset has become part of our core strategic offering.”

“Without Snowplow data, a data-driven approach to systematically improving retention would not be possible.”

"Snowplow has been integral to HeyJobs’ growth, powering marketing attribution, product experimentation, and CRM optimization. The platform’s flexibility and Snowplow’s support team have been invaluable as we scale to become Europe’s top talent platform.”

"When we attempted to integrate data from Adobe Analytics into our existing platform, we encountered significant processing and performance issues.”

“With Try Snowplow, it was all about proving to stakeholders that it was easy for us to do what we wanted with our data, and that tracking from all our domains in a unified way was going to be a game changer for us.”

“PEBMED’s data evolution is growing more sophisticated, thanks to Snowplow. We can see using Snowplow for everything from content recommendations to tracking internal applications and APIs to better, more granular joining up of data from individual users.”

"We needed something better than Google Analytics because we weren’t gaining meaningful insights and building a complete customer picture with the tool.”

“Having Snowplow helps the business. For sales, it can be an increase in revenue because of the audience we are able to provide; for marketing, better insight into users and how they can become more engaged.”

“Snowplow’s rich, granular data enabled us to build sophisticated audience intelligence and double the efficiency of our clients’ trailer advertising campaigns.”

“Having access to the event-level data with Snowplow enables us to not only finely segment users, but also provide users with highly personalized adverts and experience.”

“At some point, you will reach a certain performance plateau in terms of what you can optimize if you have batch features. We were thinking, is there value for us if we get these near real-time signals into the search? That's why we started looking into solutions that we can …

“It was especially important for us to calculate conversion rates accurately for our clients, so they could compare us to other job boards. This wasn’t possible before Snowplow.”

“Snowplow has blown Nordstrom’s minds in speed and range of data, offering complete extensibility of batch and real-time feeds and schemas in hours and seconds, respectively. With a small but dedicated team of engineers, we were able to replace our bulky and expensive third-party solution with one custom tailored to …

"From the beginning, I was able to see that it was a really flexible platform with the custom JSON schemas you can make that’s one of the primary reasons I went with Snowplow."

"With data you solve marketing, advertising, and editorial questions you improve your digital products."