"Even if we hired a full-time person just to set fees, we couldn’t post hundreds of rates multiple times a day, let alone develop the number of products and analyze the results the way Smarking’s algorithm does."
"The data is ownerships data. But nobody on the operators end was able to pull it. So, you didn't move the operator out, they're still doing fantastic. We just brought in a new tool to centralize the info. And it actually helps them get better in the industry. I don't …
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