''Smarking’s Business Intelligence solution helpsThe City of Aspen manage seasonal parking demand Smarking gives us the ability to measure and graphically display - with data - the exact results of our programs and initiatives. With Smarking, it became significantly easier to communicate to the public, city council, and the media what our city’s goals are and why we took the action we did.”
"At the end of the day - it's all about data. Anyone is who making an investment decision wants to see data behind it. What's historically been the case is, it's hard to get data as it relates to how your parking assets are doing. Which is why I've been with the team at Smarking."