Scuba Analytics is a Customer Intelligence Platform built to enrich, activate, and accelerate first-party, and fast data, to maximize CDPs and enable brands to create hyper-personalized messaging at scale–with 100% data control within their private cloud. Scuba was founded in 2015 by early Facebook engineers that helped define behavioral analysis at scale, and now the platform is used by some of the world's largest SaaS, Media, Consumer, and Fintech companies that manage millions of customer experiences each day.
“One of the fundamental goals of our team is to make data universally accessible for all of the people responsible for building Yammer. This results in a better outcome for our stakeholders, since they can see descriptive stats and do their own exploration, and for our team, since we can spend less time on reporting and more time on exploring ways to make a bigger impact with customers.”
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