"In the tire industry, this initiative put us in the forefront at that time. While we viewed this as a great way to reach our customers, it was also an almost instantaneous way to ‘update’ our current messages. We no longer have to worry if our posters are up on the wall in time to advertise the current retail campaign because they are simply programmed to be on the network."
"Infiniti Europe recognized that we could provide our customers with a clear and meaningful way of engaging our brand and our philosophy through the use of our centers as experiential touchpoints. The digital component was designed to complement, simplify and add value to that experience, and we’re pleased to say that our customers agree that their experience has been enhanced by the adoption of this digital marketing technology."
"The strategies from Signature mean we have been able to increase sales of some products by 63%. The Scala based system is reliable and scalable, which is business critical. No menu boards, means no sales. It’s because of Signature and their unique understanding that the menus are expected to pay for themselves in one year."
"The most important aspect though is that we are sure that Scala is ready to also serve our future plans. We are already thinking about new developments and integrations to improve our sales results and our customer experience. Integrations with QR code, RFID and Near Field Communication technology and Smartphone applications are things we already have on our radar and we know for sure that Scala will support us on our way to even more success."
"The public is not fully aware of the plight of animals in our community shelters. The system will give these animals rotating exposure as well as educate the public about our cause."
"Scala has markedly improved our ability to gather and disseminate information and respond effectively as information changes."
"Star Tour chose Scala because the solution met all of the requirements for our digital signage network; Scala had a user-friendly approach and an impressive customer base."
"Sales of promotion products have increased remarkably since the screens were installed. We clearly see that the customers perceive the message, and they more frequently purchase the promoted products."
“Viking Line is impressed with the potential in the software, and so far we have not discovered any limitations. We are very satisfied with the user interface, and I also want to emphasize the latest Photoshop plug-in that has been added to convert Photoshop-layered elements to Scala script.”
"Since we installed our new Scala InfoChannel system it has really taken off, generating tremendous interest throughout the school."
"The software is straightforward and simple for what we need to do."
“We wanted to do something outside the box and use technology, so we developed the idea of an interactive donor wall."
"The Cognition screens allow us to change our window displays instantly in line with our business needs and the response has been fantastic."
"The project represents a unique advertising opportunity for the Russian marketplace, providing store managers with a new vehicle to influence their target consumer audience."
"We’ve been able to maintain the speed at which the business responds and as a result, we have been more responsive to customer needs. At the same time, we have been able to improve upon the things we do well, because we have consistency with the rollout using digital menu boards. We do not need to rely on executing something by talking to 150 store staff who then may interpret things differently. Digital Menus takes away a lot of the links in the chain, where things were not done as effectively and consistently as they needed to be, to make the customer experience right first time."