Relayware is a global provider of Partner Relationship Management (PRM) software and services that produce valuable insights and bring organizations closer to their partners, providing visibility into partner effectiveness, improving training and empowering partners to reach their potential. Its software distills years of channel expertise into an automated system that gives partners everything they need to succeed, with sales, marketing and training packs and partner portals that streamline revenue-generating processes and boost the productivity of indirect channels.
"The introduction of Relayware was a game changer for Avid and our channel. Our global program and portals run on Relayware’s technology and it has provided us with a significant competitive advantage. What’s more, it has been met with a terrific response from our channel partners."
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