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"We were not surprised that video worked better for the arcade set, but we were surprised by just how much video in email outperformed. The segment with RealTime Email generated a 42% higher average order value than the control group. Revenue improvement for the segment was in the low double digits."
"We initially began using LiveVideos to embed movie trailers in email campaigns to the 8 million members of our SCENE Loyalty Program for film promotions, a function our ESP did not support. The ease of use of the program allowed us to quickly begin including other features like LiveTimers, LiveImages, and LiveMaps. Our approach was to A/B test campaigns with traditional static images vs. real-time Liveimages with a goal of optimizing creative to increase ticket sale response rates. After eight months and over 80 campaigns, the results definitively showed the addition of RealTime Email significantly increased ticket sales!"
BlueHornet is an enterprise email service provider. BlueHornet genuine passion for digital marketing and their love of working with great brands is unrivaled in the industry. The world's most talked-about brands partner with them for their winning track record of turning customers into raving fans.
MageMail's mission is helping online retailers to increase revenue through stronger customer engagement. Products include Uplift, a comprehensive but easy to install tool set for email marketing campaign automation with major ecommerce platforms such as Magento. Key features include abandoned cart recovery; product up-sells and cross-promotions; win-back campaigns; customer specific personalization; real-time inventory; and analytics. MageMail was founded by Kalen Jordan, a luminary in the Magento community, and is backed by FE International, the leader in SaaS M&A advisory services.
Bluecore is the leading Decisioning Platform for Commerce, powering unique interactions by unifying customer and catalog data. They are empowering the world’s top retail marketing organizations to take meaningful, immediate action on data through the creation of highly targeted audiences for multi-channel use.
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