"We realized Bluecore could not only help us solve this problem, but it could be solved without burdening our global IT department. This was a huge selling point for us, as Bluecore’s flexible and easy-to-use interface allows us to keep our marketing campaigns where they should be – within the marketing department, not in the hands of our IT department. Being able to take back the control of our marketing campaigns was huge. We haven’t seen a platform this easy-to-use or quick to implement in any other tool so far."