"Rakuten Advertising has helped us to understand how vital influencers have become, especially with targeting and reaching new customers. They continue to drive success for brands so we’re looking forward to investing in influencer marketing in the upcoming year."

"Partnering with Rakuten Affiliate Network has made it easy for CouponCabin to drive incremental growth and new customers for advertisers. We look forward to continued, tremendous growth with RAN and our partners within the network!"

“It wasn’t until we started working with Rakuten Marketing that we understood how much incremental revenue retargeting could drive. The ability to quantify the specific value of our retargeting campaigns made Rakuten Marketing the obvious choice as a retargeting partner.”

“The Rakuten Advertising staff I’ve worked with has been perfect. The creation of strategies around multiple channels and being on the forefront of testing has exceeded expectations. Rakuten respected our needs while also pushing the boundaries compared to the competition.”

"Accelerate has allowed both companies to join forces with a united front and to tackle any obstacle that arises, together our partnership has gone from good to great and the best is yet to come."

“We have seen revenue grow month to month. Affiliates now count for 20% of our online business — from 0 to 20% in 18 months, not bad at all.”

"Since migrating to Rakuten Advertising and its fully affiliate managed service – our programme has gone from strength to strength. Our main priority was to grow the % of sales and diversify our programme with new and innovative publishers. Rakuten Advertising’s strategies have helped grow programme and we have been …

“Our affiliate programme with the Rakuten Marketing Affiliate Network has been going from strength-to-strength and their understanding of the fashion and lifestyle sector has helped us achieve our planned online growth. We are looking forward to further success in 2017 as we move into Rakuten Marketing’s fully managed service and …

“The Rakuten Marketing Search team is a huge asset to Vans e-commerce. They continue to drive sales, stay abreast of industry trends, and provide great support year after year. We consider their search marketing expertise, technology and strategy a critical part of our online success.”

"Working with Rakuten Affiliate Network allows us direct access to the best quality content sites on a global level."

"The past few months have been a challenging time for all, especially our frontline heroes. As a brand which prides itself on all-day comfort, FitFlop identified the opportunity to give back to NHS staff over this period, while tackling current market challenges in an ever-changing retail environment. The team had …

"Our measurement of the campaign proved the investment and authentic, vibrant content resonated with our audience, in some instances better than own-brand content. Throughout this campaign, we worked collaboratively across departments to inject newness to the campaign to reduce our reliance on discounting. This strategy will play a pivotal role …

“One of the pitfalls of employing the same discounts repeatedly is that advertisers risk losing the customer to the competition. Consumers respond best to what they perceive as better value, and it’s in the retailer's best interest to mix offers up to excite consumers.”

“By combining Rakuten Marketing’s display and affiliate marketing channels we were able to effectively build upon our Chinese customer base, acquiring customers and generating brand awareness for The Cambridge Satchel Company across digital touchpoints and at scale to deliver a strong return on investment.”

“Working with Rakuten Marketing has been very rewarding for our brand. They go above and beyond to provide opportunities to gain market insights, new customer data and strategy optimizations that aid us in ensuring our omnichannel marketing efforts are effective. With each learning we see growth in our campaigns.”