“Working with the Rakuten Marketing Search team has enabled us to collaborate with industry experts and Kenshoo to test the latest developments and product features. This has been a key partner in our e-commerce program and we look forward to continued success in 2017."

“Our affiliate programme with the Rakuten Marketing Affiliate Network has been going from strength-to-strength and their understanding of the fashion and lifestyle sector has helped us achieve our planned online growth. We are looking forward to further success in 2017 as we move into Rakuten Marketing’s fully managed service and …

"Our partnership with Rakuten Advertising and Customer First Digital has opened our eyes to the opportunity and returns that can be gained from the affiliate channel. The programme has exceeded our expectations and is now driving a significant source of new customers . We have also been able to use …

“Our aim to break into APAC through affiliate partnerships turned out to be a huge success; we see constant growth across all KPIs and gained many new valuable publishers. The successful relationship with Rakuten Affiliate Network helped to achieve our objectives; our global programme is impressively growing due to fantastic …

“We partnered with Rakuten Advertising at a crucial time for our brand when our ecommerce revenues were falling. We were losing confidence in our marketing spend and Rakuten Advertising quickly turned this around and gave me the confidence to increase our investment. We have always been a very ROI focused …

“The new strategy became a great negotiation tool.”

“Rakuten Search is really able to hone in our needs and provide strategic recommendations to promote our brand. We have already achieved record success for 2014, our year-over-year growth is already up 20% and predicted to reach 48%.”

“88% of consumers said they would shop online with free shipping, drawing a parallel to research that shows that 88% also don’t want to pay anything for shipping when they shop online. [Advertisers] tend to think of free shipping as coming with a minimum order [to help cover costs], Perez …

“They could be the main shopper in a household who didn’t get everything done; they could be the type to try and wait out sales; it could be college students who were caught up in exams and finals and didn’t get around to starting their shopping until after the semester …

“We have seen revenue grow month to month. Affiliates now count for 20% of our online business — from 0 to 20% in 18 months, not bad at all.”

"The past few months have been a challenging time for all, especially our frontline heroes. As a brand which prides itself on all-day comfort, FitFlop identified the opportunity to give back to NHS staff over this period, while tackling current market challenges in an ever-changing retail environment. The team had …

"Our measurement of the campaign proved the investment and authentic, vibrant content resonated with our audience, in some instances better than own-brand content. Throughout this campaign, we worked collaboratively across departments to inject newness to the campaign to reduce our reliance on discounting. This strategy will play a pivotal role …

"We are very pleased with the success of our affiliate marketing strategy and as a result, winning the Best Managed Global Affiliate Programme in the International Performance Marketing Awards 2018. Our partnership with Rakuten Advertising played a vital part in the increase of our campaign performance, which drove huge sale …

"Rakuten Advertising has helped us to understand how vital influencers have become, especially with targeting and reaching new customers. They continue to drive success for brands so we’re looking forward to investing in influencer marketing in the upcoming year."

"Since migrating to Rakuten Advertising and its fully affiliate managed service – our programme has gone from strength to strength. Our main priority was to grow the % of sales and diversify our programme with new and innovative publishers. Rakuten Advertising’s strategies have helped grow programme and we have been …