116 PROS Testimonials

“At airBaltic, we are particularly keen on adopting AI, as we believe that a modern business world without AI is unimaginable.”

“I absolutely love working with PROS. I’ve been on a journey with them since I joined Virgin Atlantic three years ago and the support that they give is incredible. If you’ve got any questions or issues their support team is on it immediately. We might be in different time zones but there’s always someone there for us, so it’s amazing.“

“PROS products are scalable and enable our customers to help other customers find the low prices, because when somebody finds a really low price it will stay on the airTRFX pages so they can go exactly the date and the route where the low prices are now.”

“With PROS, we combined load factor data and local insights to optimize campaigns. airTRFX helps us showcase dynamic offers, driving performance, and delivering better results.”

“Our journey with PROS has been about embracing change. We tested new tools, trusted AI, and now have campaigns covering the full customer journey. The results speak for themselves.”

“With airSEM, we integrated complex data into our bid strategy—something our lean team couldn’t achieve manually. The results were clear: higher revenue, lower spend, and smarter, AI-driven decisions.”

“Before PROS, our fare sales were manual and time-consuming. Now, with airTRFX and airWire, we’re seeing a 20% lift in revenue and customer conversion—driven by real-time personalization and scalable campaigns.”

“With PROS, the results are measurable. We’ve simplified the experience, collected richer customer data, and seen a real impact on bookings and engagement.”

“Working with PROS has made it easy to scale our loyalty content across campaigns. The engagement services team helps us move fast and bring new ideas to life.”

“airTRFX gives us the flexibility to build for seasonality and reoptimize quickly. Custom pages drive 30% of our traffic—and keep growing.”

“airTRFX let us go from design to production in just three months. Since the redesign, our contextual pages saw up to a 17% increase in conversion.”

“With PROS airTRFX, we’ve reached 75% SEO visibility across Latin America. airTRFX helps us stay visible, relevant, and active in Google’s eyes. It updates our content and pricing constantly—boosting rankings and conversions.”

“The commercial growth came from unlocking the true capability of airTRFX with targeted optimization. We moved from virtually no visibility for our non-branded flights network, to an average rank of 1.3 and a market leading 27% Share of Voice. SEO is now a core, data-driven pillar in our marketing mix.”

“We needed a faster, more flexible way to market to domestic travelers in Mexico. PROS gave us the tools to move quickly while delivering a consistent, high-converting experience.”

“I love airTRFX. It changed how we did campaigns; it gave us the ability to show dynamic prices clearly and simply, which drastically improved the conversion path.”