Practicology is a boutique e-commerce consultancy that provides a suite of services to support evolving retailers and brands. It supports retailers across various service areas, including e-commerce strategy, commercial planning, organizational change, technology selection, conversion rate optimization, design and content analytics, and insight interim trading support.
"Digital marketing skills are highly valued, and so we knew it would be a challenge to fill the Head of Digital Marketing role on a temporary basis. An interim resource from Practicology provided us with knowledge, skills and flexibility. Lucy quickly became a valued member of the Selfridges team, supporting us through our 2015 peak trading period."
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