“Thanks to the support from PowerReviews, the Kérastase product sampling program has evolved to become incredibly strategic. It’s one of the key successes that I personally continue to tout as I feel it’s a resounding high-value digital marketing strategy.”

“I have found the PowerReviews team to engage in a very authentic way – not sales-y, but in a very consultative way, offering advice, best practices, and recommendations that have been advantageous to building out our ratings and reviews program.”

"With Journey IQ, we get more holistic insights at a scale that was never possible before."

“The team is always suggesting new, innovative ways to collect and display reviews.”

“Since we finished the implementation with PowerReviews, things have been running really smoothly. And we’ve been able to get any outstanding items resolved quickly.”

“The entire implementation was simple and straightforward. We were able to complete the process with very little disruption to our daily routine.”

“Quality of reviews was an important factor for us. We wanted more than a quick sentence or two. We wanted to put products in the hands of our specific buying demographic that were invested in trying the product. We were also impressed with PowerReviews’ high review completion rate.”

"The PowerReviews platform is great, and the team behind the platform is wonderful. We absolutely love working with the PowerReviews’ team. I have total confidence that the team is going to make sure everything goes smoothly, and that allows me to focus on doing my job."

“Reviews provide consumers with information about products, beyond the marketing information we’re providing.”

“It’s really great that we know PowerReviews is built to work with Shopify, our e-commerce platform. It’s comforting that hundreds of other companies have done the things we want to do or are trying to do. There’s a great network with a lot of expertise there.”

“User-Generated Content in the form of reviews and Q&A help us see what people are asking – this feedback is used to guide what information we should be presenting and making it more easily discoverable on the site.”

"By the time a product is launched, the product pages are already populated with reviews from the sampling program helping drive more sales."

"The intuitive visualizations and straight-forward design make analyzing customer sentiment easy not only saving valuable analysis time but also bringing important data to my decision making."

“Those are just a couple of the positive stats that we’ve seen, and they just seem crazy, but it does go to show you the power of what UGC can do for you. At the end of the day, people are going to trust people.”

"The biggest opportunity may be simply leveraging Ratings & Reviews as a new/different means of insight mining— specifically around competitive and product innovation insights… Let’s be honest, Amazon Ratings & Reviews are always the first canary in the coal mine."