"Launching a 2-step paywall strategy gave us the valuable opportunity to inform Bio à la Une’s audience of their new premium strategy prior to locking content. This not only helped the publisher to collect first-party data and launch a successful engagement strategy, but it also helped them to build a …

"We wanted to test new levers in order to grow and qualify our member base, while highlighting the associated service offer. So, we implemented Poool’s widgets very quickly and very easily with the help of the team. The flexibility of the tool allowed us to make some tests on a …